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How Tahoe Blue Vodka Became a Top-Selling Brand with No Celebrity Backing | Matt Levitt’s Story
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What does it take to turn a beachside idea into one of the fastest-growing vodka brands in America?
In this episode of The Mark Haney Show, I sit down with Matt Levitt, founder of Tahoe Blue Vodka, to unpack the wild entrepreneurial journey behind the brand that went from a solo hustle in Lake Tahoe to a top-10 vodka on store shelves across the West. We talk brand-building without big budgets, the power of lifestyle marketing, overcoming rejection from distributors, and the lessons Matt learned bootstrapping a nationally recognized product—all while giving back to preserve the lake that inspired it all.
Now leading Compass Brand Strategy, Matt shares how he helps other entrepreneurs grow impactful, authentic brands—and the wisdom he wishes he knew earlier in the game.
If you’re an entrepreneur, brand builder, or just love a good “from the beach chair to the boardroom” story, this one’s for you.
Website: www.tahoebluevodka.com
Website: https://www.compassbrandstrategy.com/
LinkedIn: https://www.linkedin.com/in/matt-levitt-9644a5b7/
Instagram: https://www.instagram.com/matttbv/
#EntrepreneurLife #StartupStory #BuildToScale #FounderJourney #BusinessGrowth #BrandBuilding #SmallBusinessTips #StartupSuccess #TahoeBlueVodka #CraftSpirits #VodkaBrand #CPGSuccess #BeverageIndustry #DrinkEntrepreneur #LakeTahoe #TahoeVibes #MadeInTahoe #RelentlesslyLocal #SocialImpactBusiness #MarketingStrategy #BrandStrategy #BrandIdentity #StoryDrivenBranding #AuthenticBranding #InspireSuccess #FromIdeaToImpact #dohardthings
______________________________________________________________
If this episode inspires you to be part of the movement, and you believe, like me, that entrepreneurs are the answer to our future, message me so we can join forces to support building truly great companies in our region.
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Subscribe to my channel here: https://www.youtube.com/channel/UCom_...
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Mark Haney is a serial entrepreneur that has experience growing companies worth hundreds of millions of dollars. He is currently the CEO and founder of HaneyBiz
-
Instagram: http://instagram.com/themarkhaney
Facebook: www.facebook.com/themarkhaney
LinkedIn: https://www.linkedin.com/in/markehaney
Website: http://haneybiz.com
Audio Boom: https://audioboom.com/channels/5005273
Twitter: http://twitter.com/themarkhaney
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This video includes personal knowledge, experiences, and opinions about Angel Investing by seasoned angel investors. This content is for informational purposes only and should not be construed as legal, tax, investment, or financial advice. Nothing in this video constitutes a solicitation, recommendation, or endorsement.
#thebackyardadvantage #themarkhaneyshow #entrepreneur
#PowerOfWith #SacramentoEntrepreneur #Sacramento
#SacramentoSmallBusiness #SmallBusiness #GrowthFactory #Investor
#Podcast
In this episode of The Mark Haney Show, I sit down with Matt Levitt, founder of Tahoe Blue Vodka, to unpack the wild entrepreneurial journey behind the brand that went from a solo hustle in Lake Tahoe to a top-10 vodka on store shelves across the West. We talk brand-building without big budgets, the power of lifestyle marketing, overcoming rejection from distributors, and the lessons Matt learned bootstrapping a nationally recognized product—all while giving back to preserve the lake that inspired it all.
Now leading Compass Brand Strategy, Matt shares how he helps other entrepreneurs grow impactful, authentic brands—and the wisdom he wishes he knew earlier in the game.
If you’re an entrepreneur, brand builder, or just love a good “from the beach chair to the boardroom” story, this one’s for you.
Website: www.tahoebluevodka.com
Website: https://www.compassbrandstrategy.com/
LinkedIn: https://www.linkedin.com/in/matt-levitt-9644a5b7/
Instagram: https://www.instagram.com/matttbv/
#EntrepreneurLife #StartupStory #BuildToScale #FounderJourney #BusinessGrowth #BrandBuilding #SmallBusinessTips #StartupSuccess #TahoeBlueVodka #CraftSpirits #VodkaBrand #CPGSuccess #BeverageIndustry #DrinkEntrepreneur #LakeTahoe #TahoeVibes #MadeInTahoe #RelentlesslyLocal #SocialImpactBusiness #MarketingStrategy #BrandStrategy #BrandIdentity #StoryDrivenBranding #AuthenticBranding #InspireSuccess #FromIdeaToImpact #dohardthings
______________________________________________________________
If this episode inspires you to be part of the movement, and you believe, like me, that entrepreneurs are the answer to our future, message me so we can join forces to support building truly great companies in our region.
-
Subscribe to my channel here: https://www.youtube.com/channel/UCom_...
-
Mark Haney is a serial entrepreneur that has experience growing companies worth hundreds of millions of dollars. He is currently the CEO and founder of HaneyBiz
-
Instagram: http://instagram.com/themarkhaney
Facebook: www.facebook.com/themarkhaney
LinkedIn: https://www.linkedin.com/in/markehaney
Website: http://haneybiz.com
Audio Boom: https://audioboom.com/channels/5005273
Twitter: http://twitter.com/themarkhaney
-
This video includes personal knowledge, experiences, and opinions about Angel Investing by seasoned angel investors. This content is for informational purposes only and should not be construed as legal, tax, investment, or financial advice. Nothing in this video constitutes a solicitation, recommendation, or endorsement.
#thebackyardadvantage #themarkhaneyshow #entrepreneur
#PowerOfWith #SacramentoEntrepreneur #Sacramento
#SacramentoSmallBusiness #SmallBusiness #GrowthFactory #Investor
#Podcast
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