Transforming The Business Of Campaign Execution The Marketing Insider: A Claritas podcast

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Transforming The Business Of Campaign Execution

2y ago 26:34

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Take a look at the calendar. Can you believe we are already midway through May? Q1 flew by and now we're headed into the busy summer season. This month on The Marketing Insider | A Claritas Podcast we welcome Claritas SVP of Email Products, Quinn Jalli to join us. He answers some of the biggest questions marketers have about making sure brand messages stand out, the metrics that truly matter, and what marketers are doing right and wrong in today's ever evolving digital marketplace.
Take 30-minutes to hear Quinn talk about the following topics, and more:

The biggest changes we've implemented to our campaign execution process and how that impacts the success of our clients
How the learnings from Q1 campaign performance can help improve future campaigns
What makes an ad stand out in a sea of competitors promoting similar goods or services
How to properly interpret CRM campaign data versus acquisition campaign metrics
When to transition acquisition campaigns to customer based programs
How many touches it really takes to convert a customer and what channels work best

Learn more about our multichannel marketing execution services: https://claritas.com/multichannel-execution/

Learn more about our email delivery services: https://claritas.com/email/

Access our free resources: https://claritas.com/resources/

Connect with Quinn: https://www.linkedin.com/in/quinn-jalli-53a443

Download more episodes of the podcast: https://open.spotify.com/show/0bCxDLausUUWlgsr3XwxuT

Learn about Claritas and find your best customers: https://claritas.com

Find us on Facebook: https://www.facebook.com/Claritas2.0/

Connect with us on LinkedIn: https://www.linkedin.com/company/claritas_mbs/

56 episodes

The biggest changes we've implemented to our campaign execution process and how that impacts the success of our clients
How the learnings from Q1 campaign performance can help improve future campaigns
What makes an ad stand out in a sea of competitors promoting similar goods or services
How to properly interpret CRM campaign data versus acquisition campaign metrics
When to transition acquisition campaigns to customer based programs
How many touches it really takes to convert a customer and what channels work best