Because ‘We’ve Always Done It This Way’ Is Clearly a Financial Plan

The Midway Business Podcast

In this episode, Butch Zemar delves headfirst into the bureaucratic complexities that hinder small and mid-sized businesses when it comes to managing employee benefits. He explores why some companies act like deer in headlights when faced with cost-saving opportunities — usually because emotions are driving the bus while logic is locked in the trunk. Butch calls out the common bottleneck culprit: the business owner.

Spoiler alert — if you're still personally reviewing dental network maps in Q3, you're probably the problem. Drawing comparisons to giants like Musk and Bezos, Butch reminds us that successful leaders make bold moves, trust data over feelings, and don’t panic just because the toothpaste is running low.

With equal parts insight and satire, Butch urges business leaders to ditch the "just survive" mentality and start playing to win. He shares real-world examples of companies that left six figures in cash savings on the table because they were too emotionally attached to outdated plans.

From letting go of tasks to trusting the math over your gut, the episode lays out a simple roadmap: stop hoarding responsibility like it's Halloween candy, delegate like a grown-up, and treat your benefits strategy like it actually impacts your bottom line — because it does. If you're tired of watching your health plan bleed cash while your CFO plays whack-a-mole with invoices, this episode is your wake-up call.

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