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The Data Behind Social Media Success in 2025

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Manage episode 467230382 series 3369216
Content provided by Andrea Jones and Andréa Jones. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrea Jones and Andréa Jones or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

What’s actually working on social media this year?

I’m breaking down the latest Metricool study (analyzing 21 million posts!) to see what platforms are growing, which ones are struggling, and what all this means for your marketing strategy.

If you’re tired of guessing what works and want to know exactly where to focus your marketing in 2025, this episode breaks it all down.

In this episode of the podcast, I talk about:

  • The fastest-growing platforms right now (one of them may surprise you!)
  • Why Reels reach is dropping but Instagram posts are up
  • How LinkedIn engagement skyrocketed by 99%
  • The platforms small accounts should focus on for faster growth

...and more!

This Episode Was Made Possible By:

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/345

  continue reading

363 episodes

Artwork
iconShare
 
Manage episode 467230382 series 3369216
Content provided by Andrea Jones and Andréa Jones. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrea Jones and Andréa Jones or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

What’s actually working on social media this year?

I’m breaking down the latest Metricool study (analyzing 21 million posts!) to see what platforms are growing, which ones are struggling, and what all this means for your marketing strategy.

If you’re tired of guessing what works and want to know exactly where to focus your marketing in 2025, this episode breaks it all down.

In this episode of the podcast, I talk about:

  • The fastest-growing platforms right now (one of them may surprise you!)
  • Why Reels reach is dropping but Instagram posts are up
  • How LinkedIn engagement skyrocketed by 99%
  • The platforms small accounts should focus on for faster growth

...and more!

This Episode Was Made Possible By:

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/345

  continue reading

363 episodes

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