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The Authentic Advantage: Nick Mirabella & Dimitra Louro on Building a Brand by Being REAL on Social Media.
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Get ready for an insightful and inspiring podcast episode featuring Dimitra Louro, the powerhouse owner of Malia Extensions! Join us as we dive deep into Dimitra's incredible journey from a stylist and salon owner to a full-blown entrepreneur and creator of a thriving hair extension brand.
In this episode, you'll hear how Dimitra took matters into her own hands after experiencing frustrations with other hair extension brands. Discover the $30,000 investment and relentless effort it took for her to find the perfect manufacturer and develop her unique vision. Learn about the pivotal moment when stylists started reaching out, recognizing the innovation behind her work.
We explore the fast and unique method of Malia Extensions, a 15-minute per row, no glue, no tape install that can potentially triple your income within two months. Dimitra also shares how this method is even beneficial for stylists with hand issues like carpal tunnel.
Hear the inspiring story of Bri, a stylist who, within just nine months, built a booming extension business under Dimitra's mentorship, now bringing in over $5,000 a week. This showcases the incredible opportunity Malia Extensions provides for stylists looking to grow and differentiate themselves.
Dimitra and Nick delve into crucial aspects of business ownership, including the importance of:
- Taking action over perfect planning
- Investing in coaching and mentorship
- Building a strong team
- Creating effective retail strategies
- Leveraging the power of authentic social media
Get valuable insights into the hair extension industry, including the realities of manufacturing, the importance of washing extensions, and why quality matters. Dimitra shares her unfiltered perspective and speaks candidly about her journey, from dropping out of high school to building a multi-million dollar business.
Don't miss Dimitra's inspiring message to young stylists: be yourself, be authentic, and don't let anyone hold you back from your dreams.
Ready to level up your hair game and business acumen?
Follow Dimitra Louro on Instagram: @DimitraLouro for more inspiration and behind-the-scenes insights!
Check out Malia Extensions and explore the revolutionary hair extension method at: www.Maliaextensions.com to learn more about their products and potential opportunities for your salon.
This episode is packed with actionable advice, real-world experiences, and the unwavering passion of a true industry leader. Tune in now!
Welcome to The Level Up Academy with Nick Mirabella! Are you a hairstylist, salon owner, or beauty industry professional looking to elevate your career and business? You've come to the right place! At The Level Up Academy, we provide you with the tools, strategies, and inspiration you need to achieve exceptional success in your personal and professional life. What You’ll Find Here: In-Depth Tutorials & How-To Guides:
- Learn cutting-edge techniques and best practices in hairstyling and salon management.
- Step-by-step guides to mastering new skills and enhancing your services.
Expert Business Strategies:
- Proven methods to grow and scale your beauty business.
- Tips on client retention, marketing, and operational efficiency.
Mindset & Leadership Development:
- Insights into developing a powerful, growth-oriented mindset.
- Strategies for becoming a transformational leader in the beauty industry.
Stay Connected! Let's Level Up Together!
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