173. DMs That Convert The No-BS Guide to Selling Like a Human
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🎙 Show Notes for The Mom Sweat Sanity Podcast
Episode Title: DMs That Convert The No-BS Guide to Selling Like a Human
Guest: Jillian Murphy | Master Sales Mentor
In this value-packed episode, Brittany sits down with powerhouse sales coach Jillian Murphy to break down what truly makes sales work in today’s online space. Spoiler alert: it’s not sleazy tactics or cold pitches—it’s authenticity.
Jillian shares her personal journey from high-performing corporate sales professional to sought-after online coach and mentor. She opens up about the mindset shifts that helped her ditch outdated strategies and lean into connection-first selling—especially in the DMs.
Together, Brittany and Jillian unpack:
Why women struggle with visibility and self-promotion (and how to change that)
How to approach sales conversations without the “ick”
The role of content in doing the heavy lifting for your business
Real strategies to sell more by saying less
Why nurturing relationships (not chasing leads) leads to real results
Whether you’re a seasoned entrepreneur or just getting started online, this episode will help you reframe how you see sales, boost your confidence, and lean into your natural strengths.
🔑 Key Takeaways:
People buy from people, not pitches
Authenticity builds trust (and trust builds conversions)
Sales is service—especially in the DMs
Confidence in selling is a skill you can strengthen
Visibility is your superpower
📌 Chapters:
00:00 – Welcome + Sales without the sleaze
06:00 – Jillian’s pivot from corporate to coaching
11:48 – DM selling that feels good
17:33 – The power of relationships in your business
23:38 – What we need to unlearn from old sales tactics
29:13 – Jillian’s best tips for content-led sales
👀 CONNECT WITH JILLIAN MURPHY:
Instagram: @thejillianmurphy
Website: www.thejillianmurphy.com
Check out her signature sales program Infinity for entrepreneurs ready to master their messaging, lead gen, and sales confidence.
🎧 ABOUT THE SHOW:
The Mom Sweat Sanity Podcast is your go-to space for real talk on fitness, family, mindset, business, and what it actuallylooks like to build the life you want—without losing yourself along the way.
Hosted by: Brittany Anderson, Accountability Coach for high-achieving women ready to take bold action in their lives and businesses.
💻 Want to work with Brittany?
Explore 1:1 coaching, group masterminds, or join the MOMentum Collective—a monthly membership space designed to help women stay accountable to the goals that matter.
📲 Follow on Instagram: @brittanyandersoncoaching
🌐 Visit: www.brittanderson.com
173 episodes