Turning Real Estate Reviews and Events into Transactions with Lori Chamberlain and Lisa Connors

The Ninja Selling Podcast

Get ready to be inspired! On this episode of the Ninja Selling Podcast, Eric Thompson welcomes Ninja agent Lori Chamberlain and her coach, Lisa Connors, to uncover the powerful strategies behind Lori's consistent success. Prepare to learn how Lori turned a commitment to real estate reviews and client events into a thriving business and a loyal client base. This episode is packed with actionable insights for anyone looking to boost their transaction numbers and cultivate raving fans through genuine connection and value.

Lori shares her incredible story of how she transformed her approach to real estate reviews, turning 80 mailed reviews into an impressive 15 transactions in just a few months! Lisa Connors, Lori's Ninja Coach, provides context on the "40 Real Estate Review Challenge" that sparked Lori's ambitious goal. You'll hear Lori's journey from initial hesitation to becoming a real estate review convert, and the simple yet effective follow-up system that made all the difference.

Beyond reviews, Lori reveals her secrets to creating memorable client events that build deep relationships and generate lasting loyalty. From her legendary annual Easter egg hunt drawing 500 people to creative events like taco trucks and outdoor movie nights, Lori demonstrates how to authentically connect with her community and turn events into opportunities for meaningful touchpoints and forward conversations. Learn how to replicate Lori's success and turn your real estate reviews and client events into powerful engines for business growth and client advocacy.

Episode Highlights:

• Meet Ninja Agent Lori Chamberlain and Ninja Coach Lisa Connors

• Lori’s Remarkable Real Estate Review Results: 80 Reviews Yield 15 Transactions!

• The Ninja Coaching "40 Real Estate Review Challenge" and Lori's Exceeding of that Goal

• Overcoming Fear and Embracing Real Estate Reviews: Lori's Mindset Shift

• The Power of Mailed Real Estate Reviews vs. Email: Why Paper Makes a Difference

• Lori's Simple Follow-Up System: Texting for Feedback and Engagement

• Turning Real Estate Reviews into a Repeatable and Manageable System

• Building Raving Fans Through Client Events: The Legendary Easter Egg Hunt

• Creating Meaningful Touchpoints at Events: Popcorn Machines and Ticket Strategies

• Mixing Up Events: Taco Trucks, Movie Nights, and More Creative Ideas

• The Value of Ninja Coaching: Accountability, Strategic Ideas, and Encouragement

• Why Lori is a Coachable Client and the Keys to Coaching Success

• The Importance of Gratitude in Business and Life

Key Takeaways:

• “I had been to Ninja Installations and I had been through all of the training… but I would get to the point of printing them off and then go to call them to set up the appointment, and that's where I'd stumble. And it was literally just fear of making the next step to calling.”

• “I just ripped off the band aid and did four with people I knew would love it no matter what it was… it wasn't that hard.”

• “Consistency over time yields results. And real estate reviews are not a quick fix… but you're planting seeds and you're bringing value to your people, and that's the key.”

• “We send out invitations to the Easter egg hunt. We'll put it on social media for the neighbors that are not my A clients. We'll text the A plus clients to make sure they're. They've got the invitation.”

• “I usually stand by the popcorn machine because everybody can come up and get as much popcorn as they want, but it's lit there, so I can see their faces a little bit better. Then we can carry on full conversations.”

• “Having [Lisa] consistently there with me, knowing I could count on her to not be judgmental at all, that I hadn't done anything for weeks, but to be able to be encouraging and understanding, that was super helpful.”

• “Lori is coachable. She is open to being accountable to learning to really digging in and figuring things out. And she's open to creativity and like she said, strategic ideas.”

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