Building Trust: The Power of Connect, Serve, and Ask in Nonprofit Leadership

The Nonprofit Exchange: Leadership Tools & Strategies

In this episode of The Nonprofit Exchange, I, Hugh Ballou, had the pleasure of reconnecting with an old friend and seasoned entrepreneur, Clay Hicks. Clay is the founder of H7, a network dedicated to fostering meaningful connections among professionals. Our discussion centered around his trademarked methodology: "Connect, Serve, and Ask," which has been a guiding principle in his work since its inception in 2018.

Clay shared his journey as an entrepreneur over the past 23 years, emphasizing his passion for leadership and the importance of building relationships. He recounted how the "Connect, Serve, and Ask" methodology evolved from his experiences of meeting with individuals one-on-one, initially starting in 2014. Through his reflections, he realized the significance of connecting with others, serving them genuinely, and ultimately asking for help when needed. This approach has proven to be a powerful way to earn trust and build mutually beneficial relationships.

We delved into the importance of focusing on relationships rather than outcomes, a concept that resonated deeply with both of us. Clay articulated that when we prioritize building solid relationships, the desired outcomes—whether in fundraising, networking, or team dynamics—become more predictable and achievable. He highlighted that this principle is crucial for nonprofit leaders who aim to make a meaningful impact in their communities.

As we explored the role of social media, particularly LinkedIn, in building connections, Clay pointed out common mistakes that many make, such as relying on automated messages and failing to provide value in their posts. He stressed the importance of authentic engagement and the need to treat social media as a platform for relationship-building rather than mere self-promotion.

Clay also introduced practical strategies for initiating conversations with potential volunteers, board members, and donors. He provided insightful questions to help listeners connect with others on a deeper level, emphasizing the value of understanding their stories and needs.

Throughout the episode, Clay's enthusiasm for helping others and his commitment to fostering a culture of trust and collaboration shone through. He invited listeners to explore H7 and participate in their meetings to experience firsthand the power of networking grounded in the "Connect, Serve, and Ask" philosophy.

In closing, Clay left us with a powerful reminder: when we focus on relationships, the outcomes we seek will naturally follow. This episode is a treasure trove of insights for nonprofit leaders looking to enhance their networking skills and build impactful relationships in their work.

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