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Daniel Firtel of TRP Co Talks Scaling Cookies And Legacy Cannabis Brands | NAWT Podcast S2 E15
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Welcome to season two episode 15 of the North American Weed Tour Podcast with Daniel Firtel of TRP Co.
TRP is a vertically integrated cannabis holding and operating company behind Berner’s Cookies, B Real’s Dr. Greenthumb’s and Insane brands, and one of the largest privately held cannabis companies in the U.S. Daniel previously served as the president of Cookies Retail and has a vast experience in commercial and retail real estate. Today we'll talk about scaling brands nationally, all things Cookies empire, and being a bridge between infrastructure and legacy.
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