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312 I Building a Fitness Business That Grows With Your Audience I The Obvious Choice Podcast (HOT SEAT)

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Manage episode 462482995 series 2557148
Content provided by Jonathan Goodman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Goodman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In today's episode, I sit down with Lance, a 21-year-old online fitness trainer who recently made the bold move to leave his in-person training business behind to focus entirely on his online practice. Lance and I dive deep into the unique challenges and opportunities of building a fitness business with a young audience, exploring how to grow alongside your client base as they transition from college students to young professionals.

Order my book "The Obvious Choice" here: https://amzn.to/4ghBzce

HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

Host: Jonathan Goodman https://www.instagram.com/itscoachgoodman/

Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.

0:00 - Introduction & book launch discussion

1:08 - Lance's background as an online trainer

2:15 - Business metrics discussion

2:45 - Current audience challenges

3:56 - Target niche description

4:32 - New content project: Fitness "Hot Ones" spin-off

5:39 - Main challenge: Client affordability

7:51 - Discussion on backup plans and risk-taking

9:27 - Strategy: Growing with a maturing audience

12:51 - Marketing to life transition moments

14:04 - Building muscle in your 20s

17:19 - Different types of college clients

  continue reading

501 episodes

Artwork
iconShare
 
Manage episode 462482995 series 2557148
Content provided by Jonathan Goodman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Goodman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In today's episode, I sit down with Lance, a 21-year-old online fitness trainer who recently made the bold move to leave his in-person training business behind to focus entirely on his online practice. Lance and I dive deep into the unique challenges and opportunities of building a fitness business with a young audience, exploring how to grow alongside your client base as they transition from college students to young professionals.

Order my book "The Obvious Choice" here: https://amzn.to/4ghBzce

HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

Host: Jonathan Goodman https://www.instagram.com/itscoachgoodman/

Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.

0:00 - Introduction & book launch discussion

1:08 - Lance's background as an online trainer

2:15 - Business metrics discussion

2:45 - Current audience challenges

3:56 - Target niche description

4:32 - New content project: Fitness "Hot Ones" spin-off

5:39 - Main challenge: Client affordability

7:51 - Discussion on backup plans and risk-taking

9:27 - Strategy: Growing with a maturing audience

12:51 - Marketing to life transition moments

14:04 - Building muscle in your 20s

17:19 - Different types of college clients

  continue reading

501 episodes

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