If your marketing grew like a dividend-reinvestment plan, would you still let a quarterly target dictate every decision? Agility requires stacking returning gains faster than the market changes—think compound interest, but for marketing campaigns. Today we’re going to talk about the Compound Marketing Engine, agentic AI, and why “data-driven” still needs greater adoption among leaders. To help me discuss this topic, I’d like to welcome Chris O'Neill, CEO of GrowthLoop. About Chris O'Neill Chris O’Neill is CEO of GrowthLoop and a board director at Gap Inc. (NYSE: GPS). His 25+ year career includes leadership roles at Google Canada, Evernote, and Xero, and board experience at Tim Hortons. As an advisor and investor, his portfolio includes Koho, Plus AI, and Neeva (acquired by Snowflake). Chris lives in Northern California with his wife, two children, and their dog Teddy. Chris O'Neill on LinkedIn: https://www.linkedin.com/in/croneill/ Resources GrowthLoop: https://www.growthloop.com https://www.growthloop.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Host Gatley Stone interviews some of NC State’s most distinguished professors to learn about their research and how they made it to where they are today. This series is made possible thanks to NC State's student radio station, WKNC 88.1 FM HD-1/HD-2.
Host Gatley Stone interviews some of NC State’s most distinguished professors to learn about their research and how they made it to where they are today. This series is made possible thanks to NC State's student radio station, WKNC 88.1 FM HD-1/HD-2.
Dr. Ghadir Haikal is a civil engineering professor whose research is in the area of computational mechanics. In this episode, Dr. Haikal describes her journey from growing up in Syria to becoming a professor at NC State, and discusses her work on modeling interfaces in complex structures and materials, and its role in facilitating new discoveries in engineering. Dr. Haikal is one of the most caring professors I have had during my time at NC State and I’m grateful she took the time to talk with me. Enjoy! Dr. Haikal's NC State Website ★ Support this podcast ★…
Alumni Distinguished Undergraduate Professor Dr. Jason Miller is renowned for his research on, and discoveries about, Langston Hughes, Dr. Martin Luther King, and Nina Simone. Of particular note is his discovery of the first ever recording of Dr. Martin Luther King’s “I Have a Dream” speech. In this episode, Dr. Miller discusses his unconventional path to becoming a professor, his research, and his research process. I really enjoyed this conversation and getting to meet Dr. Miller, who is exceedingly kind. Dr. Miller’s NC State Website ★ Support this podcast ★…
Professor Thomas Barrie is a professor of architecture and a 2024 recipient of the Alexander Quarles Holladay Medal for Excellence, NC State’s highest faculty award. Professor Barrie directs NC State’s Affordable Housing and Sustainable Communities Initiative, and uses his architecture studio courses to do community outreach and advocacy work. I found his research really fascinating and I admire how he uses his position to benefit local communities. I’m grateful for his time and I hope you enjoy listening to our conversation. Professor Barrie’s NC State Website ★ Support this podcast ★…
Todd R. Klaenhammer Distinguished Professor Dr. Rodolphe Barrangou may be the most awarded professor that NC State currently has. Dr. Barrangou is most celebrated for the significant role he played in the development of the revolutionary CRISPR technology. Today he conducts innovative research in a wide range of fields, including genomics, microbiology, and food science. In this episode, Dr. Barrangou discusses his multidisciplinary academic journey and how he ended up at NC State after growing up in Paris. It was a pleasure to talk with Dr. Barrangou, he is clearly motivated to make an impact in the world. Dr. Barrangou’s NC State Website ★ Support this podcast ★…
Dr. Walt Wolfram is a pioneering figure in the field of sociolinguistics and he directs the North Carolina Language and Life Project. Dr. Wolfram is the William C. Friday Distinguished University Professor at NC State and he is a recipient of the North Carolina Award, the highest civilian honor given by the state of North Carolina. In this episode, Dr. Wolfram discusses his surprising upbringing and his fascinating work on the dialects of North Carolina. Dr. Wolfram is exceedingly funny and I really enjoyed getting to speak with him. Enjoy! Dr. Wolfram’s NC State Website ★ Support this podcast ★…
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