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John Meese: How to Create & Sell High Ticket Coaching | Ep. 302

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Manage episode 476458358 series 2541310
Content provided by Brandon Birkmeyer and Brandon Birkmeyer Personal Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brandon Birkmeyer and Brandon Birkmeyer Personal Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of Brands On Brands, host Brandon Birkmeyer interviews John Meese about how to build a successful online education and coaching business. John is the founder of SOLD OUT Coach Club and author of three bestselling books, including "Serve to Sell - Exactly How to Sell Premium Programs with 1 Free Coaching Call". (www.sellyoursmarts.co)

They discuss various topics including creating online courses, group coaching programs, memberships, and masterminds. John shares his insights on what to prioritize, how to fill your coaching program, and tips for selling high-ticket products.

He introduces the concept of the '10x Promise' and explains the three core products for a thriving online education business: gateway products, membership products, and premium programs.

John also emphasizes the importance of partnerships in reaching new clients and shares personal anecdotes from his journey in the industry.

Gain actionable insights on how to monetize your expertise and build a sustainable business model.

00:00 Introduction and Guest Overview

04:37 Building a Personal Brand Business

11:58 The Core Business Model for Online Education

19:00 Creating and Selling Premium Programs

23:55 Crafting a Compelling Promise

25:23 Targeting Your Audience

28:37 Effective Marketing Strategies

33:14 Building a Thriving Business

36:37 Overcoming Sales Challenges

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard and a free brand strategy call at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

  continue reading

321 episodes

Artwork
iconShare
 
Manage episode 476458358 series 2541310
Content provided by Brandon Birkmeyer and Brandon Birkmeyer Personal Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brandon Birkmeyer and Brandon Birkmeyer Personal Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of Brands On Brands, host Brandon Birkmeyer interviews John Meese about how to build a successful online education and coaching business. John is the founder of SOLD OUT Coach Club and author of three bestselling books, including "Serve to Sell - Exactly How to Sell Premium Programs with 1 Free Coaching Call". (www.sellyoursmarts.co)

They discuss various topics including creating online courses, group coaching programs, memberships, and masterminds. John shares his insights on what to prioritize, how to fill your coaching program, and tips for selling high-ticket products.

He introduces the concept of the '10x Promise' and explains the three core products for a thriving online education business: gateway products, membership products, and premium programs.

John also emphasizes the importance of partnerships in reaching new clients and shares personal anecdotes from his journey in the industry.

Gain actionable insights on how to monetize your expertise and build a sustainable business model.

00:00 Introduction and Guest Overview

04:37 Building a Personal Brand Business

11:58 The Core Business Model for Online Education

19:00 Creating and Selling Premium Programs

23:55 Crafting a Compelling Promise

25:23 Targeting Your Audience

28:37 Effective Marketing Strategies

33:14 Building a Thriving Business

36:37 Overcoming Sales Challenges

This is the Brands On Brands Podcast with Brandon Birkmeyer

Don't forget to get your own personal branding scorecard and a free brand strategy call at:

https://www.brandsonbrands.com/scorecard

CONNECT WITH ME

Connect with me on social media:

https://www.brandsonbrands.com/mylinks

READ MY BOOK - FRONT & CENTER LEADERSHIP

I launched a new book and author website. Check it out here.

https://www.brandonbirkmeyer.com/fcl

CHECK OUT MY COURSES

Get tactical trainings and access to one-on-one coaching!

https://www.brandsonbrands.com/courses

SUBSCRIBE TO THE NEWSLETTER

Get the latest news and trends on all things personal branding and the creator economy.

https://www.brandsonbrands.com/newsletter

  continue reading

321 episodes

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