Dr. Stephanie Thrower | Why Every Private Practice Needs an AI Strategy (Yes, Even Yours) | TPOT 396

The Practice of Therapy Podcast with Gordon Brewer

Have you been wondering how AI fits into the world of therapy and private practice?

In this episode, I sit down with Dr. Stephanie Thrower—a psychologist, career coach, and AI educator—who’s using tech to help therapists expand their impact, streamline their work, and step into new possibilities beyond one-on-one sessions.

We’re talking practical tools, smart marketing strategies, and how to use AI without losing your voice (or your sanity). Whether you’re just getting curious or already experimenting with AI, you’re going to walk away inspired and equipped.

In this episode, you’ll learn:

• How AI can save you time and energy in private practice
• What makes good marketing copy (and how AI can help you write it)
• How to use AI for content creation—without sounding robotic
• Why therapists should be involved in building the future of AI

Resources Mentioned In This Episode

Watch on YouTube

Use the promo code “GORDON” to get 2 months of Therapy Notes free

Consulting with Gordon

The PsychCraft Network

Meet Dr. Stephanie Thrower

Stephanie Thrower is a psychologist and coach helping values-driven practitioners use AI tools to simplify marketing, scale income, and build meaningful, sustainable businesses.

With a background in vocational psychology, mental health, performance psychology, and social justice, she guides clients through mindset, messaging, and system-building.

Stephanie is also the creator of custom GPT tools that help therapists and coaches reclaim time, express their voice, and show up more consistently online—all while designing innovative, client-centered ways to teach and support growth in the online learning space.

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