Kelley Stevens | Creating Sustainable Income in Private Practice | TPOT 370

The Practice of Therapy Podcast with Gordon Brewer

Kelley dives deep into the growing trend of therapists exploring multiple income streams. While many dream of creating passive income, Kelley shares a powerful insight: there’s no such thing as truly passive income. She unpacks the reality of building diverse revenue sources, from group practices to online courses, workshops, and retreats. But before diving into digital products, Kelley stresses the importance of first building an engaged audience. She explains how to test ideas, create value with free content, and develop products that truly meet the needs of your community. If you’re a therapist looking to scale and diversify, this episode is packed with actionable tips and strategies you won’t want to miss!

Resources Mentioned In This Episode

• Use the promo code "GORDON" to get 2 months of Therapy Notes free
• Start Consulting with Gordon
• THE PRACTICE OF THERAPY COLLABORATIVE
• The PsychCraft Network
• The Practice of Therapy Community
• Mental Health Wear TN
• Kelley's Website
• Kelley's Instagram
• Kelley's Facebook

Meet Kelley Stevens

Kelley Stevens is passionate about empowering therapists with the tools they need to start private practices. Based in Santa Barbara, CA, Kelley is an LMFT with over a decade of experience in both mental health and business development. She began her career as the marketing director for a large outpatient program in Los Angeles, where she played a pivotal role in its growth before launching her own successful six-figure private practice. After five years, she relocated and established two more thriving practices in new cities. Additionally, Kelley serves as an adjunct professor at Pepperdine University and Antioch University. When she's not working, she enjoys spending quality time with her toddler and husband.