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B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success


1 #47: The power of AI in UX research and design with Jason Bowman, The Office of Experience 21:35
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How does a B2B brand maintain speed and agility in the area of UX design, where it has often taken a considerable amount of time, effort, and testing to get to a better result? Today we’re going to talk about using AI strategically in UX research, design, and testing. To help me discuss this topic, I’d like to welcome Jason Bowman, Executive Director of User Experience at The Office of Experience. About Jason Bowman Jason leads OX as the Executive Director of UX, bringing over 20+ years of meaningful UX and design experience to the firm, overseeing and managing Content Strategy, UX and Business Analyst teams. Jason has a true talent for guiding projects to successful launches as quickly and efficiently as possible. With strong collaboration skills and attention to detail, he is always looking for the right thing in order to create a better experience for users, clients, and teams. His expansive experience includes multinational, multilingual intranets, startups, marquee consumer brands, global agencies, mobile apps, and more. Notable client work includes Patagonia, Groupon, Samsung, Boston Consulting Group, Sitka Gear, Goop, American Medical Association, and more. RESOURCES The Office of Experience: https://www.officeofexperience.com https://www.officeofexperience.com This episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people. Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com…
17. Zeiss, Optical profile grinders, Scribing and lapping
Manage episode 373562939 series 2668443
Content provided by Joshua Hacko. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joshua Hacko or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode Adam and Josh talk about the history of Zeiss. They explore the world of obscure grinding machines, and talk about the interesting manufacturing problems they've recently experienced.
…
continue reading
21 episodes
Manage episode 373562939 series 2668443
Content provided by Joshua Hacko. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joshua Hacko or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode Adam and Josh talk about the history of Zeiss. They explore the world of obscure grinding machines, and talk about the interesting manufacturing problems they've recently experienced.
…
continue reading
21 episodes
All episodes
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The Precision MicroCast

1 21. Manufacturing in space, ASPE, Novel ultra precision grinding machines. 1:00:41
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In this episode Cyrus joins Adam and Josh once again to become a permanent fixture of the pod- discussing his recent trip to ASPE, a deep dive in an obscure and novel grinding machine from Fives/Cranfield. Adam talks about his interest in in-space manufacturing, and the triplet talk through their precision problems.…
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The Precision MicroCast

1 20. Home-made diamond turning lathe, Shibaura, and IMTS 1:09:27
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In Episode 20, Adam and Josh welcome Cyrus Lloyd onto the podcast. Cyrus is a mechanical engineer focusing in precision manufacturing fields. They learn more about his previous and future projects. The trio chat about their key takeaways from IMTS, a fascinating Japanese MTB, and their precision problems.…
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The Precision MicroCast

1 19. NS Tool Tour, Precision workflows and sanity checks 48:37
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In this podcast, Josh recounts his recent trip to the NS tool factory in Sendai, Japan. The foreign correspondent report includes a recap of the endmill manufacturing workflow and comments on how the process informs the usage of the specialised tools. Adam and Josh discuss their precision problems.
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The Precision MicroCast

1 18. NN1000 Mori Scribing machine, History of Citizen, Erowa and guilloche 43:31
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In this episode, Adam and Josh discuss an obscure 2010's Mori Seiki Diamond scribing machine, The industrialization of early 1900's Japan through Citizen, and their precision problems involving Erowa-based solutions and C axis guilloche.
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The Precision MicroCast

1 17. Zeiss, Optical profile grinders, Scribing and lapping 56:49
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In this episode Adam and Josh talk about the history of Zeiss. They explore the world of obscure grinding machines, and talk about the interesting manufacturing problems they've recently experienced.
T
The Precision MicroCast

1 16. Ceramics, modern blanchard, grit grooves and unattended wire 43:51
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In this Episode Adam and Josh deepdive into the world of technical ceramics and their use within machine tools. Sodick is a main focus as they use technical ceramics within their EDM line of machines, as well as their high speed milling centres. The duo chat about some new releases from Okamoto as well as their precision problems.…
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The Precision MicroCast

In this episode of The Precision Microcast, Adam and Josh have their first guest/interview episode! Christian Wenzel, from Innolite GmbH. Based in Germany, Innolite produces ultra-precision diamond turning machines, and runs a contract manufacturing service for optical quality molds among many other demanding parts - all revolving around the field of diamond turning. Adam and Josh explore Innolite as a company and some of their technical advances in the world of ultra-precision machine tool building,…
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The Precision MicroCast

1 14. "The toolroom", Obscure Swiss Metrology and temperature management 1:16:24
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In this episode Adam and Josh discuss the "toolroom". A concept, or methodology rather than the place, or so they'd like to propose! Adam and Josh also talk about the obscure swiss metrology equipment that they find interesting, and extend some discussion into the use of aluminium in demanding applications.…
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The Precision MicroCast

1 13. ASML, Micro HD and Optical measuring 1:10:02
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In this episode, listen to Adam and Josh shoot the breeze about mega chip fab machine tool manufacturer, ASML and both of their new workshop purchases.
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The Precision MicroCast

1 12. Grinding Part 2, and Hauser Jig-Grinding 49:35
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In this episode Adam and Josh continue the conversation going from last episode about grinding, with some responses and discussion from some viewer questions! They also talk about a new hardmilling-capable jig grinder from Hauser.
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The Precision MicroCast

1 11: Laser turning, and a grinding overview 1:21:39
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In this episode, Adam and Josh talk about laser turning from a company called GFH, and begin a long discussion about grinding. Adam entertains all of Josh's questions, as both explore their new machines.
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The Precision MicroCast

1 10: History of Carbide, New Grinding machines, Sarix Micro EDM 57:09
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Adam and Josh are back from a very busy and eventful christmas break: marriage, new grinders arriving and being purchased and lots of parts through the door. In this episode they discuss Sarix Micro EDM, the history of carbide in cutting tools, as well as their new grinding machines and some precision problems. Enjoy listening to them chat! Show notes: https://www.sarix.com/en/3d-milling-en/ https://www.parkermajestic.com/ https://www.seedtec.com.tw/surface-grinder-full-auto-1-en…
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The Precision MicroCast

1 9: Origins of CNC, Hobbing machines and Precision problems! 1:06:48
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Another long hiatus! Josh is getting married, so life is getting hectic, but nothing stops precision chats! This week we are looking at the origins of CNC machines, micro gear hobbing and our precision problems- thanks for listening, we really appreciate all the feedback, chats and also the messages encouraging our return! We both love doing this, and have some fun plans for the next year.…
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The Precision MicroCast

1 8: Japanese grinding machines, books and optical setting. 1:01:22
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In this episode, Adam and Josh talk about their books on precision mechanics and design, comparing the two. Adam highlights 3 different Japanese grinding machine manufacturers. Josh talks about micrometers, and Adam discusses his underrated zero-setting method for a tricky part!
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The Precision MicroCast

1 7. Newbould, Swiss machines, and a return from a short break! 0:30
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After a short hiatus, Adam and Josh get together and talk about the Newbould indexer, small diameter Swiss lathes and their precision problems- Josh talks about Spring design and manufacture and Adam elaborates on his journey of making tightly toleranced ring-type/thin walled parts. Note: this episode was recorded around mid-August.…
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