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Price Like a Master Using the Pillars of Pricing™ Framework - Ep. #28

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Manage episode 341674407 series 3239211
Content provided by RJC Consulting Global Inc. and Ruth-Joy Connell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RJC Consulting Global Inc. and Ruth-Joy Connell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

🎯 Top Takeaway from Today's Episode

When all four Pillars of Pricing™ are in alignment, you can confidently price for the full value you create and the value your prospects want to experience.

📌 Key Points from the Episode

The Four Pillars of Pricing™

  1. Profile: an in-depth representation of your target client's problems, challenges, or goals.
  2. Positioning: establishing your business in the mind of your customers and clients/influencing the way that prospects think about your business.
  3. Proposition: the factors that distinguish your business from your competition and help your prospects understand why they should choose you.
  4. Profit Margins: the amount of money left over after all expenses and costs have been paid.

💡 Take Action
Take the "Am I Ready to Charge Five Figures?" quiz to know what areas may be holding you back from leveling up your pricing or what areas position you perfectly for a price increase.

🔗 Links

🎧 Listen to Episode 27: What's Required to Attract High-Value, High-Paying Clients

💼 Work with us: Apply for a Priced for Profit™ VIP Day

💌 Be a part of our growing email list: Co(i)nversations & Community

👋🏽 Connect with me on LinkedIn or Instagram!

🌟 Leave us a review and a 5-star rating: The Profit Scale Podcast

  continue reading

44 episodes

Artwork
iconShare
 
Manage episode 341674407 series 3239211
Content provided by RJC Consulting Global Inc. and Ruth-Joy Connell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RJC Consulting Global Inc. and Ruth-Joy Connell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

🎯 Top Takeaway from Today's Episode

When all four Pillars of Pricing™ are in alignment, you can confidently price for the full value you create and the value your prospects want to experience.

📌 Key Points from the Episode

The Four Pillars of Pricing™

  1. Profile: an in-depth representation of your target client's problems, challenges, or goals.
  2. Positioning: establishing your business in the mind of your customers and clients/influencing the way that prospects think about your business.
  3. Proposition: the factors that distinguish your business from your competition and help your prospects understand why they should choose you.
  4. Profit Margins: the amount of money left over after all expenses and costs have been paid.

💡 Take Action
Take the "Am I Ready to Charge Five Figures?" quiz to know what areas may be holding you back from leveling up your pricing or what areas position you perfectly for a price increase.

🔗 Links

🎧 Listen to Episode 27: What's Required to Attract High-Value, High-Paying Clients

💼 Work with us: Apply for a Priced for Profit™ VIP Day

💌 Be a part of our growing email list: Co(i)nversations & Community

👋🏽 Connect with me on LinkedIn or Instagram!

🌟 Leave us a review and a 5-star rating: The Profit Scale Podcast

  continue reading

44 episodes

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