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Why Your Performance Goal Changes Everything
MP3•Episode home
Manage episode 475975425 series 2391845
Content provided by Jon Loomer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Loomer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Your performance goal defines everything about your Meta ad delivery - who sees your ads, what quality of results you get, and which placements are used. Jon explains how the algorithm interprets each goal and why some lead to far better outcomes than others.
621 episodes
MP3•Episode home
Manage episode 475975425 series 2391845
Content provided by Jon Loomer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Loomer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Your performance goal defines everything about your Meta ad delivery - who sees your ads, what quality of results you get, and which placements are used. Jon explains how the algorithm interprets each goal and why some lead to far better outcomes than others.
621 episodes
All episodes
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