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S2, Episode 7: Jo Long, Founder of Jo Long Consulting and The Responsible Marketing Podcast
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Today it’s me in the hot seat!
I feel so proud of how this podcast has been received and wanted to thank you, my lovely listeners and YouTube watchers, for all your support, so I thought I’d complete Season 2 with a bit of a round up of why I started the podcast in the first place, what I hope it will give back, and some super easy tips to start your own organisation’s journey into becoming more responsible and how it can be used for truly impactful marketing.
Highlights (in my humble opinion) are:
⚓️ the story behind the podcast - I nearly ran off to join a ship...
💨 why being more responsible or embracing sustainability isn't just about carbon emissions,
🌟 accreditation - what's out there and why bother,
🤑 is talking financial gain contradictory in the sustainable practice space?
🧐 calling out investors and funders and asking if they know what they're looking for when they ask for sustainable business practices,
💡 and my top tips for any business getting started or wanting to progress on the sustainability road to responsibility.
Let’s get going then…
Thanks for listening!
You can find me here:
Website
LinkedIn
"Glitter Blast" Kevin MacLeod (incompetech.com), Licensed under Creative Commons: By Attribution 4.0 License http://creativecommons.org/licenses/by/4.0/
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