))
AI, ABM & Attention Spans: The New Rules of Digital Marketing
Manage episode 477934497 series 3636808
Content provided by Salesera. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Salesera or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Welcome to the future of marketing.
In this power-packed episode of The SalesEra Show, we dive headfirst into the emerging digital marketing trends that will define 2025. Host Oliver Likun Guo walks you through a practical, no-fluff analysis of what’s coming next in the B2B space—from AI to ABM, from LinkedIn to first-party data.
🚀 What’s Inside?
- AI-Powered Personalization: Discover how tools like ChatGPT, Jasper, and Salesforce Einstein are reshaping real-time personalization, lead scoring, and campaign automation.
- LinkedIn as a B2B Content Hub: Why LinkedIn is no longer just for job seekers—and how it’s evolving into the go-to platform for decision-makers and social selling.
- The Fall of Third-Party Cookies: Learn how data privacy shifts are changing lead tracking forever, and why first-party data is now your most valuable asset.
- Smarter ABM (Account-Based Marketing): It’s not just about targeting anymore—it’s about delivering hyper-personalized micro-experiences across channels.
- Interactive and Mobile-First Content: Say goodbye to static PDFs. The future belongs to short-form videos, clickable case studies, dynamic email campaigns, and content built for how people actually consume.
🎯 Who Should Listen:
- B2B marketers and digital strategists
- Founders and sales professionals
- Content creators and marketing agencies
- Anyone looking to stay relevant in 2025’s evolving digital landscape
🎧 Why You’ll Love It:
This isn’t a boring industry forecast—it’s a clear, practical, and no-jargon guide to future-proofing your marketing strategy. With real examples, tools, and insights, you’ll walk away ready to implement smarter campaigns and build deeper connections with your audience.
🎧 Listen now to unlock the insights you need to scale, adapt, and lead in the rapidly evolving marketing landscape.
👉 Follow us on Instagram @saleseraglobal for quick marketing tips, updates, and behind-the-scenes fun
👉 Subscribe to our YouTube channel for in-depth strategy breakdowns and tutorials
👉 Visit www.salesera.net to learn how we can help your brand grow through digital marketing, staffing, and research solutions
9 episodes
Share
