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Episode 157 - Quiz Funnels with Dylan Lam

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Manage episode 478561951 series 2611357
Content provided by Scott Austin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Austin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

4/23/25 - Episode 157
Episode Summary
​​In Episode 157 of the Shopify Solutions Podcast, Dylan Lam from Omirank discusses using quiz funnels to boost Shopify store conversions by up to 50%. Quizzes build trust by asking strategic questions and recommending products based on customer responses.

Key points:
- Focus on the quiz goal first (conversion vs. expertise).
- Track quiz step completion rates.
- Best traffic sources: search ads and email, not social media.
- Tools like Typeform work well, even without native Shopify integration.

✨ Bottom line: Quiz funnels personalize shopping, increase trust, and drive sales when done right.
Show Links

Transcript & Video
https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-157-quiz-funnels-in-your-shopify-store

  continue reading

163 episodes

Artwork
iconShare
 
Manage episode 478561951 series 2611357
Content provided by Scott Austin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Austin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

4/23/25 - Episode 157
Episode Summary
​​In Episode 157 of the Shopify Solutions Podcast, Dylan Lam from Omirank discusses using quiz funnels to boost Shopify store conversions by up to 50%. Quizzes build trust by asking strategic questions and recommending products based on customer responses.

Key points:
- Focus on the quiz goal first (conversion vs. expertise).
- Track quiz step completion rates.
- Best traffic sources: search ads and email, not social media.
- Tools like Typeform work well, even without native Shopify integration.

✨ Bottom line: Quiz funnels personalize shopping, increase trust, and drive sales when done right.
Show Links

Transcript & Video
https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-157-quiz-funnels-in-your-shopify-store

  continue reading

163 episodes

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