678: $300k Worth of BBQ Rub on the Side

The Side Hustle Show

What if you could turn someone else's proven product into a six-figure side hustle by simply adding your own story and marketing magic?

Chris Gray from BaldBuck.com is doing exactly that with his barbecue seasoning business, generating around $300,000 annually selling a product he didn't create — he just white-labeled it with his own branding and marketing approach.

Chris didn't spend months in a lab perfecting his own spice blend. Instead, he found a seasoning that was already working, slapped his own label on it, and built a compelling story around it. Now he has a thriving e-commerce business that proves you don't need to reinvent the wheel to build something profitable.

Listen to Episode 678 of the Side Hustle Show to learn:

• How to find and white-label products that are already selling
• Creative influencer outreach strategies that actually work
• Ways to build a community around any product through storytelling
• Email marketing tactics that turn customers into fans

Full Show Notes: $300k Worth of BBQ Rub on the Side

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