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SFPP 130: How To Write Great Copy For Your Photography Website Featuring Rachel Greiman

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Manage episode 308836332 series 3019378
Content provided by Ben Hartley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ben Hartley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Rachel Greiman is a professional copywriter and photographer.

After years of doing them separately, she realized they went together like cookies and breakfast.

In this episode, Rachel and I talk all about copywriting and why the words you show your clients are just as important as your images.

You’ll learn:

  • What is a story loop, and how do you can leverage it on your website
  • Why your words are just as important as your images
  • How to identify and develop your unique value proposition
  • The four questions to ask past clients that will tell you exactly what your copywriting should be
  • How to create consistency across your entire website

Resources Mentioned
greenchairstories.com – Use code SIXFIGURE15 for 15% off!

Sponsors
Gusto – Fully integrated online HR services: payroll, benefits and everything else.
Freshbooks – Small business accounting software that makes billing easy + painless.

The post SFPP 130: How To Write Great Copy For Your Photography Website Featuring Rachel Greiman appeared first on Six Figure Photography.

  continue reading

296 episodes

Artwork
iconShare
 
Manage episode 308836332 series 3019378
Content provided by Ben Hartley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ben Hartley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Rachel Greiman is a professional copywriter and photographer.

After years of doing them separately, she realized they went together like cookies and breakfast.

In this episode, Rachel and I talk all about copywriting and why the words you show your clients are just as important as your images.

You’ll learn:

  • What is a story loop, and how do you can leverage it on your website
  • Why your words are just as important as your images
  • How to identify and develop your unique value proposition
  • The four questions to ask past clients that will tell you exactly what your copywriting should be
  • How to create consistency across your entire website

Resources Mentioned
greenchairstories.com – Use code SIXFIGURE15 for 15% off!

Sponsors
Gusto – Fully integrated online HR services: payroll, benefits and everything else.
Freshbooks – Small business accounting software that makes billing easy + painless.

The post SFPP 130: How To Write Great Copy For Your Photography Website Featuring Rachel Greiman appeared first on Six Figure Photography.

  continue reading

296 episodes

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