Operationalizing Multi-Unit Franchise Systems With Matt Goebel, Founder Of Woven The Society Pod podcast

Operationalizing Multi-Unit Franchise Systems with Matt Goebel, Founder of Woven

8M ago 37:37

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When you're a serial entrepreneur, you can take the skills you've built and apply them to different industries. Matt Goebel, a serial entrepreneur and founder of multiple technology-enabled companies, discusses his journey as an entrepreneur and his current venture, Woven, a platform that helps unify multi-unit franchise frontline systems.

He shares his perspective on entrepreneurship, the differences between PE funding and bootstrap funding, and the importance of problem-solving in business. Matt also talks about the support system he relies on and how he handles failures. He explains the concept of responsible franchising and how Woven aims to help franchisors and franchisees collaborate and drive success.

We also explore the challenges of operationalizing franchise systems and the need to bridge the gap between franchisors and franchisees. It discusses the limitations of traditional methods, such as lengthy operations manuals and standalone learning management systems (LMS), and the importance of effectively communicating and executing brand standards at the frontline level.

The conversation also highlights the need for streamlined and accessible tools that can support franchisees in their day-to-day operations. The guest, Matt, shares his vision for Woven, a software platform that aims to bridge the gap between franchisors and franchisees and provide operational accountability and efficiencies.

Takeaways:

- Entrepreneurship is about solving problems and taking on challenges.

- There are different paths to funding a business, and the choice depends on the founder's desired outcomes and what they want to achieve.

- Having a support system is crucial for entrepreneurs to navigate failures and challenges.

- Responsible franchising focuses on the success of franchisees and involves collaboration and accountability between franchisors and franchisees.

- Woven helps operationalize franchise businesses and supports franchisees in achieving profitability and success. Operationalizing franchise systems is a challenge that requires bridging the gap between franchisors and franchisees.

- Traditional methods, such as lengthy operations manuals and standalone learning management systems, are often ineffective in communicating and executing brand standards at the frontline level.

- Streamlined and accessible tools are needed to support franchisees in their day-to-day operations.

- Woven is a software platform that aims to bridge the gap between franchisors and franchisees and provide operational accountability and efficiencies.

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Operationalizing Multi-Unit Franchise Systems with Matt Goebel, Founder of Woven