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Thriving in a Down Market: Building a Scalable Sales Playbook with Steven Farrell

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Content provided by The Staffing Show. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Staffing Show or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In today’s rapidly changing staffing landscape, how do you grow while everyone else is flat or declining? In this episode of The Staffing Show, we’re joined by Steven Farrell, Director of Sales at Your Employment Solutions (YES) and host of The Staffing Playbook Podcast, to unpack the strategies that helped his team achieve double-digit growth in a down market. Steven shares the pivotal “why” moment that cemented his purpose in staffing, the power of niching down to an ideal customer profile, and how marketing and sales alignment can create unstoppable momentum. He also dives into the development of a 45-question discovery framework that doubled his team’s conversion rate and explains why personalized outreach trumps mass cold calls. To discover how intentionality, research, and human connection are redefining success in staffing (and how you can apply the same lessons to your business), tune in today!

Get More Information About Steven’s Daughter’s Condition

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136 episodes

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iconShare
 
Manage episode 477253124 series 2399898
Content provided by The Staffing Show. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Staffing Show or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In today’s rapidly changing staffing landscape, how do you grow while everyone else is flat or declining? In this episode of The Staffing Show, we’re joined by Steven Farrell, Director of Sales at Your Employment Solutions (YES) and host of The Staffing Playbook Podcast, to unpack the strategies that helped his team achieve double-digit growth in a down market. Steven shares the pivotal “why” moment that cemented his purpose in staffing, the power of niching down to an ideal customer profile, and how marketing and sales alignment can create unstoppable momentum. He also dives into the development of a 45-question discovery framework that doubled his team’s conversion rate and explains why personalized outreach trumps mass cold calls. To discover how intentionality, research, and human connection are redefining success in staffing (and how you can apply the same lessons to your business), tune in today!

Get More Information About Steven’s Daughter’s Condition

  continue reading

136 episodes

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