S10 Ep25: Midweek Takeaway with Rory Maxwell, CEO of Halfspace and COO of Pri0r1ty Intelligence Group #PR1

The Sunday Roast

In this episode of the Midweek Takeaway, we’re joined by Rory Maxwell, CEO of Halfspace and COO of Pri0r1ty Intelligence Group (AIM: PR1), to discuss their latest €100,000 contract win with a major European sports rights holder. Rory explains how Halfspace’s Compass ID technology is being used to collect GDPR-compliant audience data across digital platforms, helping the client better understand and monetise their fanbase. We explore how this deal reflects growing demand for data-led marketing in sport and what it means for Halfspace’s future growth.
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