S5 E5: Community, Culture & Inclusivity with Knitwear Designer Aimee Sher

The SweetGeorgia Show

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Designer Aimee Sher joins Felicia Lo for an inspiring conversation about creativity, inclusivity, and the evolution of modern knitting. Aimee shares her journey from knitter to designer, offering a behind-the-scenes look at her thoughtful design process, her commitment to size-inclusive patterns, and how yarn choices shape her work.

They dive into the influence of fashion trends, the role of accessibility in pattern writing, and the impact of community through test knitting and teaching. Aimee also reflects on how her Taiwanese heritage and climate awareness influence her craft and how she balances her love for knitting, weaving, and spinning with the demands of a growing business.

Tune in for an honest and uplifting conversation full of insight, inspiration, and a glimpse into what’s next from Aimee Sher.

Takeaways

• Aimee's journey into fibre arts began after having a baby.
• Knitting provides a sense of purpose and identity for parents.
• Inclusivity in patterns is a priority for Aimee.
• Accessibility in pattern design is evolving.
• Aimee's designs focus on practical and wearable garments.
• The importance of considering different body shapes in sizing.
• Yarn choice significantly influences design decisions.
• Aimee avoids following other designers to maintain originality.
• The trend in knitting is shifting towards more fitted garments.
• Aimee's creative process is heavily influenced by the yarn itself. Aimee designs primarily for her customers and test knitters.
• The knitting process can be time-consuming, often taking 40-60 hours for a sweater.
• Trust from test knitters is crucial for successful designs.
• Cultural background influences Aimee's design choices and fabric selections.
• Aimee's grandmother was a professional crochet designer, linking her to her heritage.
• Designing with climate in mind is important for Aimee's work.
• Aimee enjoys exploring various textile arts beyond knitting, including weaving and spinning.
• Balancing craft and business is a challenge for Aimee, requiring careful time management.
• Aimee finds joy in the creative process and the learning that comes with it.
• Future projects include new patterns and expanding her shop offerings.