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76: When a Launch Doesn’t Go as Planned (TBB Launch Recap)
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Heather gets real about a topic that’s often avoided in the world of online business - failure. After experiencing a recent launch of Teacher Biz Blueprint that didn’t go as planned, she breaks down what happened, and several factors she believes contributed, such as timing, holidays, and economic conditions. Heather also gives strategies for future success, including tiered pricing models and smarter planning. Her message is clear: a bad launch isn’t the end of your business. It’s a valuable opportunity to learn, pivot, and move forward with greater clarity!
Key Takeaways:
- (02:05) The second launch of TBB
- (04:00) Analyzing the launch outcome; lessons learned
- (12:35) Considering new strategies for a future launch
- (14:30) Moving forward after a bad launch
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