2225 - The Multi-Factor Authentication is Your First Line of Defense Against Cyber Threats with ReachOut's Rick Jordan

The Thoughtful Entrepreneur

Navigating the Evolving Landscape of Cybersecurity and AI: In-Depth Insights from Rick Jordan

In this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Rick Jordan, speaker, coach, and Founder & CEO of ReachOut Technology. Rick unpacks the rapidly changing worlds of cybersecurity and artificial intelligence, and how business leaders can stay proactive in protecting their organizations. With practical advice, personal stories, and big-picture strategy, Rick shares what it really takes to succeed—and stay secure—in a digital-first world.

Exploring the Human and Technical Sides of Cybersecurity

The conversation begins on a personal note as Rick shares how technology, particularly gaming, creates meaningful connections with his daughter. Josh adds how gaming fosters deeper bonds in his own family, highlighting the positive impact of shared digital experiences. This sets the stage for the bigger conversation—how the human element influences technology, cybersecurity, and communication.

Rick explains how ReachOut Technology addresses cybersecurity for small and mid-sized businesses by offering enterprise-level solutions through a clear and trusted brand. He shares his unique growth-by-acquisition strategy, integrating smaller IT service providers to create a unified, scalable, and culturally aligned company. He also outlines how his team helps SMBs implement practical steps like MFA, employee security training, and credit freezes to reduce risks from modern cyber threats.

A consistent theme throughout the episode is the power of communication—whether between parents and kids or tech leaders and their teams. Rick emphasizes that cybersecurity is as much about people as it is about technology. His mission is to equip leaders with both the technical knowledge and communication skills needed to safeguard their organizations in an AI-driven world.

About Rick Jordan:

Rick Jordan is a nationally recognized speaker, coach, and cybersecurity expert. As the CEO of ReachOut Technology, Rick is committed to simplifying cybersecurity for SMBs and helping leaders take practical steps to protect their teams. He’s also a media personality and author, using his platform to educate and inspire through books, interviews, and keynotes.

About ReachOut Technology:

ReachOut Technology is a managed IT and cybersecurity company that provides enterprise-level protection and support to small and mid-sized businesses. Through a unique acquisition strategy and customer-focused approach, ReachOut is creating a household name in the fragmented IT space.

Links Mentioned in this Episode:

• Rick Jordan's Website
• Rick Jordan on LinkedIn
• ReachOut Technology Website

Episode Highlights:

• The personal and professional ways technology fosters connection
• How ReachOut Technology is scaling through strategic acquisitions
• The biggest cybersecurity threats and why phishing remains a top concern
• Why MFA and security awareness training are no longer optional
• The importance of communication in driving cultural change around cybersecurity

Conclusion

Josh and Rick’s conversation bridges the gap between technology and human behavior. From protecting digital assets to creating stronger family connections, Rick emphasizes the need for both technical tools and empathetic leadership. Business leaders will walk away from this episode with clear, actionable strategies to strengthen their cybersecurity posture and foster more connected, secure teams.

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