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1 Battle Camp S1: Reality Rivalries with Dana Moon & QT 1:00:36
20Sales: How the Best Sales Teams Use AI to Win Enterprise Deals | Sales Teams Will Be Dramatically Smaller | How to Ramps Sales Reps Way Faster | Why Unpaid Design Partners are BS | Why this Generation of Sales is Soft with Ishan Mukherjee @ Rox
Manage episode 475118178 series 73567
Ishan Mukherjee is the Co-Founder/CEO of Rox, a Sequoia-backed AI-powered sales productivity platform. Before Rox, he was the Chief Growth Officer at New Relic where he scaled the self-serve business from $0-$100M in ARR. Prior to New Relic, Ishan founded Pixie Labs (acq by New Relic). Before that he led product at Siri Knowledge Graph at Apple, Lattice Data (acquired by Apple), Premise Data, and Amazon Robotics. Ishan was also an early engineer in Kiva (acquired by Amazon) where he joined after graduating from MIT.
In Today’s Episode We Discuss:
04:50 Biggest Lessons Scaling New Relic’s PLG to $100M in ARR
05:59 How to Do PLG and Enterprise at the Same Time
07:00 How to do Content in a PLG World
08:50 Performance Marketing or Organic Content: What Works for PLG
10:27 Why You Should Stop Marketing at Events
11:47 Why SEM is a Cartel
14:15 Why Unpaid Design Partners are BS
17:17 How AI Changes the World of Enterprise Sales: Commit-Based vs. Usage-Based
20:49 How to do Sales Compensation Plans
24:44 How to Ramp New Sales Reps
25:03 The Impact of AI on Sales Research
29:18 How to do Deep Customer Research in an AI World
35:56 Changing Spending Patterns in SaaS
41:41 Retention and Churn in Enterprise AI
43:31 The Future of Sales Teams with AI
44:45 Hiring and Scaling Sales Teams
54:28 Quickfire
1303 episodes
20Sales: How the Best Sales Teams Use AI to Win Enterprise Deals | Sales Teams Will Be Dramatically Smaller | How to Ramps Sales Reps Way Faster | Why Unpaid Design Partners are BS | Why this Generation of Sales is Soft with Ishan Mukherjee @ Rox
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
Manage episode 475118178 series 73567
Ishan Mukherjee is the Co-Founder/CEO of Rox, a Sequoia-backed AI-powered sales productivity platform. Before Rox, he was the Chief Growth Officer at New Relic where he scaled the self-serve business from $0-$100M in ARR. Prior to New Relic, Ishan founded Pixie Labs (acq by New Relic). Before that he led product at Siri Knowledge Graph at Apple, Lattice Data (acquired by Apple), Premise Data, and Amazon Robotics. Ishan was also an early engineer in Kiva (acquired by Amazon) where he joined after graduating from MIT.
In Today’s Episode We Discuss:
04:50 Biggest Lessons Scaling New Relic’s PLG to $100M in ARR
05:59 How to Do PLG and Enterprise at the Same Time
07:00 How to do Content in a PLG World
08:50 Performance Marketing or Organic Content: What Works for PLG
10:27 Why You Should Stop Marketing at Events
11:47 Why SEM is a Cartel
14:15 Why Unpaid Design Partners are BS
17:17 How AI Changes the World of Enterprise Sales: Commit-Based vs. Usage-Based
20:49 How to do Sales Compensation Plans
24:44 How to Ramp New Sales Reps
25:03 The Impact of AI on Sales Research
29:18 How to do Deep Customer Research in an AI World
35:56 Changing Spending Patterns in SaaS
41:41 Retention and Churn in Enterprise AI
43:31 The Future of Sales Teams with AI
44:45 Hiring and Scaling Sales Teams
54:28 Quickfire
1303 episodes
All episodes
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1 20VC Exclusive: Why Mega Platforms Will Win in VC | Why You Cannot Do VC If You Do Not Do Pre-Seed | Why Market Sizing is BS | Where Will Foundation Models Build/Buy Apps vs Where Will They Not with… 1:05:07


1 20Sales: Sierra: Inside Silicon Valley's Fastest Growing Sales Machine & How to Prospect, Outbound and Close Enterprise Deals in AI 1:07:19


1 20VC: Why Fund Returners Are Not Enough Anymore | Why Sequoia Had the Best Strategy at the Worst Time | What it Takes to Be Good at Series A and B Today | Benchmark Leads Manus Round: Should US… 1:24:57


1 20VC: VCs are Spreadsheet Monkeys and are Commoditised | Why Fees and Carry Misalign GPs and LPs | Why Founders Will Realise Multi-Stage Funds Damage Seed Rounds | Why We Need European Sovereignty… 58:26


1 20Growth: Inside Kraken’s $1.5BN Growth Playbook: What Works, What Doesn’t and What No Founders Understand About Growth That Will Change Their Company with Mayur Gupta 52:50


1 20VC: OpenAI's $3BN Acquisition of Windsurf: The Breakdown | Are Endowment Funds F******* & How LP Deployment to Venture Will Change in 2025 | Why Revenue Multiples are BS, The Rise of AI Rollups… 1:25:42


1 20VC: Do Rich Founders Make Better Founders | The Best Performing Fund Would Only Back YC Founders on Their Second Time | Why SPACs Will Come Back | Why Short Sellers Should Be Banned | Is Trump… 58:35


1 20VC: Foundation Models: Who Wins & Who Loses | How Economies and Labour Markets Need to Change in a World of AI | China vs the US in an AI Race: What You Need to Know | Rich Socher, Founder @ You.com 1:03:57


1 20VC: Why Seed is for Suckers | a16z's $20BN Fund & Founders Fund's $4.6BN: What Makes Them So Good | Why Josh Kushner Is the Master of Venture Capital Strategy | Why Extended Private Markets Screw… 1:29:27


1 20VC: Benchmark's Victor Lazarte on Why Portfolio Construction is BS| Why SaaS Spreadsheet Investing is Dead | Why China is a Stabilising Force for the US | Three Traits All the Best Founders Have &… 1:07:13


1 20Product: How Scale AI and Harvey Build Product | Why PMs Are Wrong: They are not the CEOs of the Product | How to do Pre and Post Mortems Effectively and How to Nail PRDs | The Future of Product… 1:05:23


1 20VC: How to Fix the UK Tech Ecosystem | Why We Need to Flood the UK with Venture Capital | What the UK Can Learn From Sequoia, Stripe and Norway | Why Now is the Time to be Bullish on China &… 1:24:58


1 20VC: Carvana CEO on Buiding a $50B Company, Losing 99% and Coming Back | Ernest Garcia: Inside the Mind of the Most Misunderstood CEO in America 1:06:41


1 20VC: Why To Win in AI, Investors Need to Change Their Approach | Why VC is Run by Principals and Associates and is a Broken System | The Bull Case for Anthropic & Whether Deepseek Changes Their… 1:15:00


1 20Sales: How the Best Sales Teams Use AI to Win Enterprise Deals | Sales Teams Will Be Dramatically Smaller | How to Ramps Sales Reps Way Faster | Why Unpaid Design Partners are BS | Why this… 1:09:26
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