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Why Most Brands Miss the Mark – And How to Become Unforgettable

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Manage episode 491091721 series 2947419
Content provided by Elements Brand Management. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elements Brand Management or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Struggling to connect with your audience? In this solo episode of The Unified Brand Podcast, we uncover the five critical steps brands must take to go from forgettable to fan-favorite. Discover why most businesses fail to resonate—hint: it's not about your product—and learn how to build psychological and emotional connections that make your brand the obvious choice.

We’ll cover:

  • The #1 mistake brands make in their messaging

  • How to position your brand as the guide (not the hero)

  • Why emotional connection trumps product features

  • The psychology behind "brand love"

  • How to create consistency that builds trust and recall

If you're a founder or marketer looking to build a brand people genuinely care about, this is a must-listen.

🎧 Take the free Brand Power Score assessment: brandpowerscore.co.uk

---------------------------------------------------------------

Do Feel like your brand could use improving but not sure where to start?

Or are you looking to build upon and grow your existing brand to create more impact?

Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here - ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.elementsbrandmanagement.o.uk/schedule-a-call⁠⁠⁠⁠

  continue reading

212 episodes

Artwork
iconShare
 
Manage episode 491091721 series 2947419
Content provided by Elements Brand Management. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elements Brand Management or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Struggling to connect with your audience? In this solo episode of The Unified Brand Podcast, we uncover the five critical steps brands must take to go from forgettable to fan-favorite. Discover why most businesses fail to resonate—hint: it's not about your product—and learn how to build psychological and emotional connections that make your brand the obvious choice.

We’ll cover:

  • The #1 mistake brands make in their messaging

  • How to position your brand as the guide (not the hero)

  • Why emotional connection trumps product features

  • The psychology behind "brand love"

  • How to create consistency that builds trust and recall

If you're a founder or marketer looking to build a brand people genuinely care about, this is a must-listen.

🎧 Take the free Brand Power Score assessment: brandpowerscore.co.uk

---------------------------------------------------------------

Do Feel like your brand could use improving but not sure where to start?

Or are you looking to build upon and grow your existing brand to create more impact?

Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here - ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.elementsbrandmanagement.o.uk/schedule-a-call⁠⁠⁠⁠

  continue reading

212 episodes

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