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Brett Cullen, MIRA Golf | Episode No. 452

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Manage episode 477357386 series 2482805
Content provided by Golf Radio Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Golf Radio Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

MIRA Golf is a market research firm that helps golf clubs improve member satisfaction by collecting and analyzing broad, unbiased feedback. Their goal is to equip General Managers with deeper insights beyond the opinions of only the most vocal members, ultimately supporting better club performance and member experiences. On this episode of The Wednesday Match Play Podcast brought to you by Eden Mill St Andrews, Brett shares what inspired the creation of MIRA Golf, talks about the loudest voices at your club, highlights some trends he's seen emerge from their research, and introduces us to the team. He also discusses staying warm during those long winter months in Canada, explains his connection to Jon Roy, and we dive into a conversation about net promoter scores. This was an analytics-driven discussion and it was an honor having Brett on the show. Let's tee off.

  continue reading

407 episodes

Artwork
iconShare
 
Manage episode 477357386 series 2482805
Content provided by Golf Radio Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Golf Radio Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

MIRA Golf is a market research firm that helps golf clubs improve member satisfaction by collecting and analyzing broad, unbiased feedback. Their goal is to equip General Managers with deeper insights beyond the opinions of only the most vocal members, ultimately supporting better club performance and member experiences. On this episode of The Wednesday Match Play Podcast brought to you by Eden Mill St Andrews, Brett shares what inspired the creation of MIRA Golf, talks about the loudest voices at your club, highlights some trends he's seen emerge from their research, and introduces us to the team. He also discusses staying warm during those long winter months in Canada, explains his connection to Jon Roy, and we dive into a conversation about net promoter scores. This was an analytics-driven discussion and it was an honor having Brett on the show. Let's tee off.

  continue reading

407 episodes

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