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E6. Mega Solutions and Greenwashing. How do people decide what to believe in? With Stephen Neff.
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Greenwashing vs. greenwishing. Mega solutions and assessing the credibility of green aspirations and initiatives - even when there isn't enough data. Dive into this week's discussion with my myclimate CEO, Stephen Neff and Daniel MacGregor.
Stephen Neff has over fifteen years of management experience from companies focused on energy and innovative, sustainable technologies. He is the CEO of myclimate, a Swiss Non-Profit Organisation working to shape the future with effective climate protection through quality carbon offsetting measures, education and consulting.
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