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Engagement Redefined: Moving Beyond Clicks to Real Alignment
Manage episode 454036458 series 3409698
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What’s engagement, really?
In this episode of WordBirds, Doreen Maciak from Takeda challenges the buzzword “engagement” and dives into what it truly means.
Why it matters: Engagement isn’t just about clicks and opens—it’s about aligning employees to purpose and business goals.
What you’ll learn:
- How to move beyond vanity metrics.
- Why authenticity and leadership are key to meaningful connections.
- Practical strategies to measure and improve real engagement.
🎧 Listen now to rethink your approach to engagement.
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