The Wild Ride of Drug Testing and DNA with Jared Rosenthal

Think Business with Tyler

Jared Rosenthal shares his incredible journey from corporate CEO to launching Health Street—starting with a self-painted RV and scaling it into a nationwide drug and DNA testing business. He reveals how relentless grit, late-night emergencies, and hands-on hustle led to a tech-powered company serving over 50,000 clinics across the U.S.

• Left a CEO role to start mobile drug testing out of a used RV

• Branded his RV with “Who’s Your Daddy” for DNA testing and landed a VH1 show

• Built a 24/7 business responding to accidents, testing captains and pilots

• Taught himself tech from scratch and built custom APIs to automate operations

• Scaled from a one-man show to a national network of clinics and corporate clients

• Uses inbound marketing and SEO instead of outbound sales for high-margin growth

• Self-funded the entire business, balancing reinvestment with sustainable income

• Shares emotional stories that shaped his purpose, including stopping an intoxicated pilot

• Stresses the value of doing every job—from mopping floors to writing code

• Warns against overreliance on Google and stresses the need to diversify marketing

Tune in to hear how Jared turned a secondhand RV into a multimillion-dollar platform, built with hustle, purpose, and an unshakable belief in doing the hard things.

My Links

Host: Tyler Martin , Fractional CFO and Business Coach

Having challenges scaling and growing your business? Book a meeting with me:

https://calendly.com/tylermartin/strategy

Link to show notes:

https://thinktyler.com/podcast_episode/drug-testing-dna-jared-rosenthal/

Podcast: ThinkBusinesswithTyler.com

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