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There's Nothing Like This with Kevin Evers
Manage episode 475840404 series 2712820
Content provided by BCG Henderson Institute. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BCG Henderson Institute or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In There's Nothing Like This: The Strategic Genius of Taylor Swift, Kevin Evers examines the singer-songwriter's remarkable career success from a business strategy perspective.
Evers is a senior editor at Harvard Business Review, where he has edited bestselling and award-winning books on high performance, creativity, innovation, digital disruption, marketing, and strategy.
In discussion with Martin Reeves, Chairman of the BCG Henderson Institute, they cover the scale and longevity of Swift's success, the strategic moves and innovations that have driven her rise and staying power, her ability to reinvent herself and connect with fans in new ways, and lessons for strategists and companies.
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Manage episode 475840404 series 2712820
Content provided by BCG Henderson Institute. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BCG Henderson Institute or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In There's Nothing Like This: The Strategic Genius of Taylor Swift, Kevin Evers examines the singer-songwriter's remarkable career success from a business strategy perspective.
Evers is a senior editor at Harvard Business Review, where he has edited bestselling and award-winning books on high performance, creativity, innovation, digital disruption, marketing, and strategy.
In discussion with Martin Reeves, Chairman of the BCG Henderson Institute, they cover the scale and longevity of Swift's success, the strategic moves and innovations that have driven her rise and staying power, her ability to reinvent herself and connect with fans in new ways, and lessons for strategists and companies.
127 episodes
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Similar to Thinkers & Ideas
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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continue reading
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continue reading
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…
continue reading
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