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How Suavecito Tequila Became a Top 15 Tequila in Total Wine WITHOUT a Celebrity! 🌵🔥 #AdditiveFree #ThirstyThursdays with Jeff Foss
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📢I talk🎙️with Jeff Foss, of Suavecito Tequila👏🍷 🎇 🎉 ✨ 👏 🥂 😁
Watch the Premiere Here @ 3PM EST May 22!
From agave farm to Total Wine top seller 🌱🥃 — discover how Suavecito Tequila went viral with zero additives, full sustainability & no celebrity hype! #FNBinnovation @ThirstyThursdaysat3PMEST
Jeff Foss of Suavecito Tequila joins Jessie Ott on 🎙️ Thirsty Thursdays to share how a family-run tequila brand grew from a failed agave sale to a national bestseller—with zero shortcuts. 🌟
The momentum gamechanger was giving Suavecito to all 72 Emmy Award Winners in the volume started to double, triple, etc...and was picked up in all Total Wine Stores all over the US. Great exposure for an amazing brand.
🌟 Key Takeaways:
🌱 The origin story: from agave farm to tequila pivot during the 2008 recession
🔥 Why they use agave nectar (not sugar) to create a smoother, additive-free spirit
🧪 Aged longer than industry standards: 8-month Reposado, 2-year Añejo, 5-year Extra
🌍 Eco-friendly distilling: worm composting & zero-waste production
💼 Growth strategy: how Total Wine helped them scale to 32 states
🧠 No celebrity endorsements—just grassroots hustle & great tequila
NOW ON YOUTUBE!!! Thank you for Listening! Join us on Facebook, Instagram or Twitter!
Host Jessie Ott's Profile on LinkedIn
Chapters
1. How Suavecito Tequila Became a Top 15 Tequila in Total Wine WITHOUT a Celebrity! 🌵🔥 #AdditiveFree #ThirstyThursdays with Jeff Foss (00:00:00)
2. Jeff's Journey to Tequila (00:03:07)
3. The Birth of Suavecito Tequila (00:05:07)
4. Crafting the Unique Recipe (00:07:13)
5. Barrel Selection and Aging Process (00:09:19)
6. Additives and Purity in Tequila (00:11:36)
7. Distillation and Production Process (00:13:52)
8. Innovative Bottle Design and Branding (00:16:13)
9. Market Entry and Growth Strategy (00:18:30)
10. Partnerships and Distribution Success (00:20:40)
11. Future Plans and International Expansion (00:22:42)
12. The Agave Process: From Plant to Bottle (00:28:15)
13. Tasting Suavecito Tequlia Anejo (00:31:03)
14. Tasting Tequila: Exploring Flavors and Techniques (00:35:23)
15. Sustainability in Distilling: A Full-Cycle Approach (00:40:29)
16. Future Challenges: Navigating the Tequila Market (00:48:04)
17. Personal Passions: Balancing Family and Business (00:49:37)
18. Mentorship and Learning: Insights from the Industry (00:50:58)
19. Produced by Fedora J Productions (01:00:36)
20. Tune in Next Thursday & Have a Great Week! (01:00:57)
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