1085: Jennelle McGrath - “Veep Leap: Jumping into the World of B2B Marketing”

Thrive LouD with Lou Diamond

What if your favorite email marketing strategies are actually holding you back?

It turns out, there’s a solid chance they might be. Dive deep into the world of marketing and sales with Lou Diamond and special guest Jennelle McGrath, the powerhouse behind Market Veep, in this illuminating episode of Thrive Loud. Together, they unlock the secrets behind thriving manufacturing companies and discover the "smarking" strategies that transcend typical marketing tactics.

Key Highlights:

• Discover Jennelle's journey from a solopreneur to leading Market Veep, and how they became a HubSpot diamond partner and a two-time Inc 5000 fastest-growing company.

• Uncover why manufacturing companies are the heart of her passion and what sets them apart in the business world.

• Learn about the revolutionary integration of AI in marketing, from automating content creation to optimizing client interactions.

• Gain insights into perfecting email marketing strategies with the right segmentation and personalized content.

Jennelle and Lou’s discussion is filled with real-world insights and actionable strategies to elevate your business operations. Tune in with an open mind, and see how these transformations could apply to your industry or niche.

Timestamped Overview

00:00 Cross-Industry Insights & Inspiration

05:20 Collaborative, Omnichannel Marketing Strategy

10:22 Effective Email Marketing Strategies

12:30 HubSpot's AI Content Evolution

15:41 Exploring Diverse Paths to Happiness

20:02 Highlighting Market Veep Agency

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