Whether you’re just beginning to explore the Western United States or you’ve been living here since the day you were born, the Via Podcast will introduce you to new and unique adventures that will change your perspective. Hosts Mitti Hicks and Michelle Donati bring their travel expertise to interviews with some of the West’s most fascinating experts, residents, and adventurers. In each episode, you will discover deep conversations in the hopes of igniting a new interest—foraging anyone?—or p ...
…
continue reading
Content provided by Mario Bauduin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mario Bauduin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Similar to Tickets to Travel
What can we discover about a place by exploring the histories of those who once lived there–and those who live there still ? In what ways do cultures build upon each other as populations come and go? How do they complement each other, interact, and leave their marks on the people that come after them? And are cultures truly ever lost, even if the people move on or evolve and adapt? Lost Cultures: Living Legacies—the award-winning podcast from Travel + Leisure—returns for Season 2. This seaso ...
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Ep. 40 - Beyond The Logo: The Real ROI of Event Sponsorships with Faisal Shariff
Manage episode 488011269 series 3665570
Content provided by Mario Bauduin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mario Bauduin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode 40 – Beyond the Logo: The Real ROI of Event Sponsorships with Faisal Shariff Guest: Faisal Shariff | Sponsorship Strategist and Consultant
What do Spotify, FC Barcelona, Travis Scott, Qatar Airways, and spring break in Cancun have in common? They all demonstrate the power—and complexity—of strategic sponsorships when executed well.
In this episode, host Mario Bauduin speaks with Faisal Shariff, a global consultant known for turning fan behavior and experience design into measurable business results. Faisal draws on his time leading strategy for the large student group segment at Pollen and advising brands across Europe and the Middle East to reveal how smart sponsorships go far beyond logos and signage.
We explore:
The real commercial lessons from Spotify's headline-grabbing deal with FC Barcelona
The four-part framework Faisal uses to design high-impact brand activations
Why fan data is essential to sponsorship ROI—and how most companies miss the mark
Insights from major activations, including the FIFA World Cup, concerts, and luxury travel events
How Faisal personally leverages loyalty programs and brand perks to unlock once-in-a-lifetime experiences
If you work in travel, ticketing, live entertainment, or brand partnerships, this episode offers a masterclass in how to merge emotion, utility, and data into scalable, fan-first strategies.
Listen now on Apple Podcasts, Spotify, or wherever you get your shows. Subscribe to Tickets to Travel: The Business of Travel Experiences.
Book your next adventure at https://gocity.com/en - use promo code TTTPOD25 at Check out for 10% OFF
42 episodes
Share
Manage episode 488011269 series 3665570
Content provided by Mario Bauduin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mario Bauduin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode 40 – Beyond the Logo: The Real ROI of Event Sponsorships with Faisal Shariff Guest: Faisal Shariff | Sponsorship Strategist and Consultant
What do Spotify, FC Barcelona, Travis Scott, Qatar Airways, and spring break in Cancun have in common? They all demonstrate the power—and complexity—of strategic sponsorships when executed well.
In this episode, host Mario Bauduin speaks with Faisal Shariff, a global consultant known for turning fan behavior and experience design into measurable business results. Faisal draws on his time leading strategy for the large student group segment at Pollen and advising brands across Europe and the Middle East to reveal how smart sponsorships go far beyond logos and signage.
We explore:
The real commercial lessons from Spotify's headline-grabbing deal with FC Barcelona
The four-part framework Faisal uses to design high-impact brand activations
Why fan data is essential to sponsorship ROI—and how most companies miss the mark
Insights from major activations, including the FIFA World Cup, concerts, and luxury travel events
How Faisal personally leverages loyalty programs and brand perks to unlock once-in-a-lifetime experiences
If you work in travel, ticketing, live entertainment, or brand partnerships, this episode offers a masterclass in how to merge emotion, utility, and data into scalable, fan-first strategies.
Listen now on Apple Podcasts, Spotify, or wherever you get your shows. Subscribe to Tickets to Travel: The Business of Travel Experiences.
Book your next adventure at https://gocity.com/en - use promo code TTTPOD25 at Check out for 10% OFF
42 episodes
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Similar to Tickets to Travel
Whether you’re just beginning to explore the Western United States or you’ve been living here since the day you were born, the Via Podcast will introduce you to new and unique adventures that will change your perspective. Hosts Mitti Hicks and Michelle Donati bring their travel expertise to interviews with some of the West’s most fascinating experts, residents, and adventurers. In each episode, you will discover deep conversations in the hopes of igniting a new interest—foraging anyone?—or p ...
…
continue reading
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1
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
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183k619
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Brace yourself for The Old Gays! Join Robert Reeves, Jessay Martin, Bill Lyons, and Michael "Mick" Peterson on a wild ride reflecting on the many chapters of their fabulous lives. Laugh and learn as the viral sensations spill on everything from steamy romances and sexy stories to the bonds of chosen family and queer culture. Explore the underground nightlife of the 1970s and today's evolving LGBTQ+ community through the eyes of The Old Gays. With over 300 years of combined wisdom, indulge in ...
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continue reading
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The TechSurge: Deep Tech VC Podcast explores the frontiers of emerging tech, venture capital, and business trends, with conversations tailored for entrepreneurs, technologists, and investment professionals. Presented by Celesta Capital, and hosted by Founding Partners Nic Brathwaite, Michael Marks, and Sriram Viswanathan. Email feedback and show ideas to [email protected]. Join us as we examine the next major tech cycle, uncover emerging global tech hubs, and analyze where VC investment d ...
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