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Unpacking the commerce media trend

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Content provided by TimesLIVE Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TimesLIVE Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
The use data and technology to increase return from advertising spend is the focus of this edition of Business Day Spotlight.
Host Mudiwa Gavaza is joined by Gil Sperling, co-founder and co-CEO of Flow.
Through the discussion, the economist highlights: trends in tech based advertising; evolution of digital marketing techniques; potential of commerce media; and the returns profile.
Business Day Spotlight is a MultimediaLIVE Production. Producer is Demi Buzo.
  continue reading

1784 episodes

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Unpacking the commerce media trend

TimesLIVE Podcasts

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Manage episode 482249169 series 1532475
Content provided by TimesLIVE Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TimesLIVE Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
The use data and technology to increase return from advertising spend is the focus of this edition of Business Day Spotlight.
Host Mudiwa Gavaza is joined by Gil Sperling, co-founder and co-CEO of Flow.
Through the discussion, the economist highlights: trends in tech based advertising; evolution of digital marketing techniques; potential of commerce media; and the returns profile.
Business Day Spotlight is a MultimediaLIVE Production. Producer is Demi Buzo.
  continue reading

1784 episodes

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