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Adolfo Fernández (Google) on international expansion for startups
Manage episode 213126006 series 2364742
Content provided by TNW Conference. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TNW Conference or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
With the rise of competition around the globe, it is becoming increasingly more difficult for startups to differentiate from competitors. As tempting as it is to dive into a potentially exciting new market, it’s important to research its local demographic, language, and culture beforehand. A sure way of keeping ahead of competition is by offering localized user experiences – tailored to each market a company serves. Learn how personalization leads to better customer relationships, an increase in customer acquisitions, and the potential for exponential growth across international markets. Full video: https://youtu.be/tIH-Fy3Vm80 All about TNW Conference: https://tnw.to/conference
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121 episodes
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Manage episode 213126006 series 2364742
Content provided by TNW Conference. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TNW Conference or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
With the rise of competition around the globe, it is becoming increasingly more difficult for startups to differentiate from competitors. As tempting as it is to dive into a potentially exciting new market, it’s important to research its local demographic, language, and culture beforehand. A sure way of keeping ahead of competition is by offering localized user experiences – tailored to each market a company serves. Learn how personalization leads to better customer relationships, an increase in customer acquisitions, and the potential for exponential growth across international markets. Full video: https://youtu.be/tIH-Fy3Vm80 All about TNW Conference: https://tnw.to/conference
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continue reading
121 episodes
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Similar to TNW Conference
Africa-focused technology, digital and innovation ecosystem insight and commentary.
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Embedded is the show for people who love gadgets. Making them, breaking them, and everything in between. Weekly interviews with engineers, educators, and enthusiasts. Find the show, blog, and more at embedded.fm.
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continue reading
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