Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Fireside Chat: Justin Melnick on the Power of Brand
Manage episode 360703770 series 2923055
Content provided by Build Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Build Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Some of the best conversations are inspired by sitting around the fire and thinking of possibilities and visions – large and small.
Guest Justin Melnik has a rich experience working with major brands like QVC. He also is a professor at Temple University where he teaches branding and marketing strategy. For any nonprofit that’s thinking about doing a brand refresh, has recently completed one, or is thinking about how to invest in branding, read on for a deep discussion on what branding has to do for nonprofits.
70 episodes
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Manage episode 360703770 series 2923055
Content provided by Build Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Build Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Some of the best conversations are inspired by sitting around the fire and thinking of possibilities and visions – large and small.
Guest Justin Melnik has a rich experience working with major brands like QVC. He also is a professor at Temple University where he teaches branding and marketing strategy. For any nonprofit that’s thinking about doing a brand refresh, has recently completed one, or is thinking about how to invest in branding, read on for a deep discussion on what branding has to do for nonprofits.
70 episodes
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Similar to Transforming Nonprofits
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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continue reading
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…
continue reading
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…
continue reading
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continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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