Make Money with Masculine Self-Leadership | Yousef Benhamida

Travis Makes Money

Yousef Benhamida is an American inventor, entrepreneur, and investor who built a multi-million dollar business, Humboldt’s Secret Supplies, from his apartment without a degree or external investors. After losing everything, Yousef rebuilt himself through a disciplined mindset and masculine self-leadership. He now dedicates himself to helping men overcome common challenges such as breakups, burnout, and self-doubt with a no-nonsense approach to growth, fitness, life, and business. His book, $1 Million Hot Girls in a Ferrari, shares raw truths about success and attraction.

On this episode we talk about:

• Yousef’s first entrepreneurial activities starting in middle school, including buying and selling items on eBay from a young age

• How early hustles and lessons shaped his entrepreneurial mindset despite coming from a family with limited financial means

• The brutal realities of entrepreneurship: long years of struggle, dealing with difficult people, and the persistence needed to succeed

• Developing resilience, pain tolerance, and a mindset that embraces risk and uncertainty as keys to long-term success

• Insights from The Hard Thing About Hard Things and how sharing the entrepreneurial struggle helped Yousef keep going

• The mission and evolution of Humboldt’s Secret Supplies: creating and manufacturing efficient products for the agriculture space and other industries

• The value of relationships and competence over appearances in building trust with high-level business partners

• Yousef’s philosophy on managing money: continuously reinvesting, staying hungry, and avoiding complacency

• Practical advice for those looking to go from a stable salary to entrepreneurship, emphasizing hard work, saving, and creating scalable businesses

• The importance of investing time and effort to build your own brand and business

• Fun rapid-fire insights including his love of tennis, admiration for his late father, and preferred methods of consuming information

Top 3 Takeaways

1. Resilience is Essential: Success requires enduring setbacks, maintaining pain tolerance, and staying willing to push through uncertainty and failure.

2. Competence Builds Trust: Real competence and knowledge will always open doors and command respect far more than superficial status symbols.

3. Reinvest to Grow: Continuous reinvestment of earned income fuels growth, sustaining hunger and momentum needed to build wealth.

Notable Quotes

• “Entrepreneurship starts with looking up at the ceiling late at night, trying to figure things out because you can’t sleep.”

• “The struggle is guaranteed, but success is not.”

• “If you’re not constantly broke, you lose a little bit of that hunger.”

• “Money only solves your money problems, but it’s easier to solve the rest of your problems if you got some money in the bank.”

Connect with Yousef Benhamida:

• Instagram: https://www.instagram.com/yousefbenhamida/

• Book: https://www.amazon.com/ONE-MILLION-DOLLARS-GIRLS-FERRARI/dp/B0DBFXRBT7

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