Lewis Goldberg - Crafting the Psychedelic Narrative: Inside KCSA’s Media Strategy

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Lewis Goldberg

Ladies and gentlemen, seekers of signal in the static,

allow me to introduce a voice forged in the alchemical fire

of policy, purpose, and paradox.

Lewis Goldberg is not just a publicist.

He’s a linguistic locksmith,

a master of messaging who doesn’t just shape narratives —

he whispers to the current underneath them.

With the war drums of old Washington echoing in his blood,

he cut his teeth in the mythos of power:

Clinton’s campaign trail, Torricelli’s tightropes,

the ever-calculating eye of a First Lady named Hillary.

But then —

like any good archetypal wanderer —

he turned toward the plant path.

Toward cannabis, toward psychedelics,

toward the revolution happening beneath our feet.

He didn’t just pivot — he prophesied.

In 2015, he helped launch KCSA’s cannabis division,

giving shape and story to an industry

rising like smoke through the cracks of a crumbling paradigm.

He co-hosts The Green Rush,

a podcast that is part intelligence briefing,

part esoteric transmission for the business-minded psychonaut.

And while some men worship quarterly reports,

Lewis builds cathedrals in the stock ticker —

rooting for the underdogs,

channeling the sacred absurdity of Mets games,

Jets heartbreaks,

and the eternal optimism of Rutgers fans

who believe — against all odds —

that truth, like victory, can be summoned with enough heart.

So today, as we stand on the threshold

of Psychedelic Science 2025,

we welcome not just a strategist —

but a conjurer of attention.

A myth-maker of market forces.

A Blakean bard in a tailored blazer

who reminds us that even in the most corporate corners of culture…

something sacred still wants to break through.

Give it up for Lewis Goldberg.

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