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Ep.17 With Jocelyn Phillips - The Power of Presence; Mastering Your Personal Brand & Instagram Strategy
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Welcome back to The Trust Collective Podcast! Today, I’m sitting down with Jocelyn Phillips—a personal branding expert, Instagram strategist, and photographer who helps business owners show up online with confidence, clarity, and presence.
Jocelyn has developed a signature brand photography framework that blends candid authenticity with strategic storytelling, helping entrepreneurs create powerful, scroll-stopping visuals that attract the right audience.
In this episode, we dive into:
📸 How to bring your brand to life through photography (beyond just headshots!)
📸 The power of presence—what most entrepreneurs get wrong about personal branding
📸 Instagram strategy—how to create visuals that work for your business
📸 Candid vs. posed—how to feel natural and confident on camera
📸 The entrepreneurial balance—navigating business, motherhood, and moving to a new city
📸 Branding trends for 2025—what’s changing and what will always work
If you’re building a brand, trying to stand out on Instagram, or want to look and feel confident in front of the camera, this episode is packed with actionable insights to help you show up with authenticity and impact.
🎧 Tune in now to learn from Jocelyn’s expertise in personal branding and social media strategy!
📌 Connect with Jocelyn Phillips:
🌐 Website: www.jocelynphillips.com
📲 Instagram: @jocelynphillipsbranding
📌 Connect with me, Varsha Pasel:
🌐 Website: www.varshapasel.com
📩 Email: [email protected]
📱 Text: 416-846-1342
📲 Instagram: @varshapasel
For more insights and community conversations, visit my website at varshapasel.com to get in touch for episode information or Real Estate strategy sessions.
Connect with me on Instagram and YouTube for more inspiration and updates from The Trust Collective Podcast. Let’s grow through life’s changes—together.
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