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The 2025 TikTok Trend That's Dominating Brand Reach | Everything $ubject To Change
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What’s fueling the next wave of organic growth on TikTok?
It’s called Micro-Journey Content — 30 to 90 seconds of “process over perfection.”
Behind-the-scenes > polished ads. Real-time progress > rehearsed sales scripts.
Brands using this are seeing a 21% boost in engagement.
Read today’s blog to see how to apply it to your brand or business.
In 2025, trust-based content beats trend-chasing — every time.
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