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Can Creating Shared Value Change the 2 Blocks Narrative? Part 1, With Wendy Richard, Director, CSR & Community Relations @Sanofi
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How much of a difference can 2 Blocks from the most innovative square mile on the planet make? From our research, a lot!
Cambridge, MA is known as home to MIT, Harvard and Kendall Square aka the most innovative square mile on the planet. Not as widely known is its tale of two cities story. Disparities in education credentials translate to a striking gap in access to the innovation economy. Less than 5% of Cambridge Black adults work in the innovation economy.
Over the next several episodes iFp Teens Jennat and Hermela will be talking to leaders from Kendall Square businesses to raise awareness of the 2 Blocks narrative and gain insights into KSQ companies social impact strategies. Our hosts will explore the differences between corporate social responsibility and a relatively new business philosophy called creating shared value. They will ask can shifting to a creating shared value model increase participation in the innovation economy?
In episode 2, we welcome Wendy Richard, Director, CSR & Community Relations @Sanofi in Cambridge, MA.
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