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Jollibee's Rise to Fast Food Dominance
Manage episode 479392448 series 3582133
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Over the past fifty years, the Filipino fast food giant Jollibee has expanded globally, challenging major players and even surpassing McDonald's two-to-one in its native Philippines. How did two modest ice cream stands grow to dethrone Ronald McDonald? Have you ever dined at a Jollibee? Share your experience in the comments!
#Jollibee #Filipinofastfood #globalexpansion #McDonald'scompetition #icecreamstandstransformation
See show notes: https://inlet.fm/weird-history-food/episodes/680e3f89af08a4f1b080cd71
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