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#28: How To Get Off The Feast & Famine Cycle - for good!
Manage episode 407803757 series 3511640
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In this episode, Cass Duffill discusses the feast and famine cycle that many entrepreneurs face in their businesses. She explains that the cycle occurs due to a reliance on a single source of income and inconsistency with marketing efforts. To combat this cycle, she suggests two solutions: consistent marketing and diversifying income streams.
Cass provides tips on how to add new revenue streams, such as leveraging expertise and identifying complimentary offers. She also addresses mindset blocks and emphasizes the importance of starting small and overcoming tech and workload challenges.
The episode concludes with a reminder that stepping off the feast and famine cycle is about creating more opportunities to help people and offers steps to break the cycle.
Takeaways
- The feast and famine cycle in business is caused by a reliance on a single source of income and inconsistency with marketing efforts.
- To combat the feast and famine cycle, entrepreneurs should focus on consistent marketing and diversifying their income streams.
- Adding new revenue streams can be done by leveraging expertise and identifying complimentary offers.
- Overcoming mindset blocks and starting small are key to breaking the feast and famine cycle.
Chapters
00:00 Introduction
01:16 The Feast and Famine Cycle
04:23 Solution: Consistent Marketing
05:39 Solution: Diversifying Income Streams
08:28 Adding Revenue Streams: Leveraging Expertise
09:54 Adding Revenue Streams: Identifying Complimentary Offers
12:49 Overcoming Mindset Blocks
14:26 Getting Started: Start Small
18:59 Steps to Break the Feast and Famine Cycle
23:00 Conclusion
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