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Ep. 20: On diversity and cultural relevance with Susan Akkad, The Estee Lauder Companies

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Manage episode 466667917 series 3646575
Content provided by World Federation of Advertisers (WFA). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by World Federation of Advertisers (WFA) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

WFA podcast host, David Wheldon, speaks with Susan Akkad, Senior Vice President, Local and Cultural Platforms, Corporate Innovation at The Estée Lauder Companies, about the importance for brands to listen and cater to diverse audiences to stay relevant.

Subscribe to the WFA #BetterMarketing podcast on:

-Apple: https://apple.co/3IHnh6Z

-Spotify: https://spoti.fi/3ZvNpro

-YouTube Music: https://bit.ly/47eQTTj

-YouTube Video: https://bit.ly/4idYNB6

  continue reading

42 episodes

Artwork
iconShare
 
Manage episode 466667917 series 3646575
Content provided by World Federation of Advertisers (WFA). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by World Federation of Advertisers (WFA) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

WFA podcast host, David Wheldon, speaks with Susan Akkad, Senior Vice President, Local and Cultural Platforms, Corporate Innovation at The Estée Lauder Companies, about the importance for brands to listen and cater to diverse audiences to stay relevant.

Subscribe to the WFA #BetterMarketing podcast on:

-Apple: https://apple.co/3IHnh6Z

-Spotify: https://spoti.fi/3ZvNpro

-YouTube Music: https://bit.ly/47eQTTj

-YouTube Video: https://bit.ly/4idYNB6

  continue reading

42 episodes

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