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Discovering Your Deeper Why: How Power Digital Redefined Its Purpose (and You Can Too) with Marissa Heckman
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What does it take to create a company purpose so powerful that it becomes part of your organization’s DNA? In this episode of What’s Possible, Ilene sits down with Marissa Heckman, VP of Learning & Development at Power Digital, to explore Project Why, their groundbreaking initiative to define and integrate the company’s deeper purpose into daily operations.
Marissa takes us behind the scenes of their thoughtful, collaborative process that involved diverse voices from across the company and ultimately led to their powerful purpose statement: “To power the relentless pursuit of growth and redefine what’s possible.”
You’ll learn practical strategies for uncovering your organization’s authentic “why,” creating true alignment across teams, and integrating your mission into every aspect of your culture. If you’re seeking greater clarity, motivation, and a more meaningful workplace, tune in to discover what’s possible when your purpose truly resonates.
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